Sport Public Relations: Managing Stakeholder Communication

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9780736090384: Sport Public Relations: Managing Stakeholder Communication

This title offers effective PR solutions. "Sport Public Relations: Managing Organizational Communication, Second Edition", takes a comprehensive, business like approach to the practice of public relations in sport. Rather than address public relations simply as a means of supporting the marketing function or stimulating media interest in an event or organization, this text recognizes PR as a function that is integral to many aspects of a sport organization's goals. The book covers all aspects of public relations, starting with the foundations of PR in sport and progressing all the way through legal and ethical issues that sport public relations professionals encounter. Readers will also consider the diverse forms of public relations practice, encompassing media, community, employee, investor, customer, donor and government relations.

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L'autore:

G. Clayton Stoldt, EdD, is a professor and chair of sport management at Wichita State University in Kansas. He has taught and conducted research in sport public relations since 1998. He was a college sport information director for 10 years and currently maintains involvement in sport PR practice through media service roles such as television time-out coordinator and statistician for televised games. In addition to the first edition of Sport Public Relations, Stoldt has published six book chapters and 37 articles in academic and professional publications, and he has made several presentations on the subject of sport public relations at various academic and professional conferences. His work as a sport information director has also been recognized in various state and national competitions. Stoldt is a member of the North American Society for Sport Management (NASSM) and the College Sports Information Directors of America. Stoldt enjoys spending time with his family and friends, attending sporting events, and reading. Stephen W. Dittmore, PhD, is assistant professor of recreation and sport management at the University of Arkansas in Fayetteville. He also teaches a course in sport media and public relations for Instituto de Empresa in Madrid, Spain. Dittmore worked for 10 years in sport public relations for the Olympic movement in both the 1996 and 2002 Olympic Games as director for the Salt Lake Olympic Organizing Committee, coordinator for the Atlanta Committee for the Olympic Games, and public relations manager for USA Wrestling. He is on the editorial board for the International Journal of Sport Communication and is a member of the College Sport Research Institute, North American Society for Sport Management (NASSM), Sport Marketing Association, and Sport and Recreation Law Association. In 2011, he was recognized with the Rising Star Award at the University of Arkansas. Dittmore enjoys traveling with his wife and family and playing sports with his son.

Sinossi:

Book by Stoldt G Clayton Dittmore Stephen Branvold Scott

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G. Clayton Stoldt, Stephen Dittmore, Scott Branvold
Editore: Human Kinetics (2012)
ISBN 10: 073609038X ISBN 13: 9780736090384
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Descrizione libro Human Kinetics, 2012. Hardcover. Condizione libro: New. 2. Codice libro della libreria DADAX073609038X

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Descrizione libro Condizione libro: New. Brand New books on affordable price.Shipping method: Standard & Expedite, Standard takes 7-8 and Expedited takes 4-6 working days. Due to the constantly changing USPS regulations regarding shipments to APO/FPO addresses we are not currently shipping. Codice libro della libreria 073609038X-P07

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Descrizione libro Human Kinetics Publishers, 2012. HRD. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria HS-9780736090384

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G. Clayton Stoldt; Scott Branvold; Stephen Dittmore
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Descrizione libro Human Kinetics, 2012. Hardcover. Condizione libro: New. book. Codice libro della libreria 073609038X

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G. Clayton Stoldt, Stephen W. Dittmore, Scott Branvold
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Descrizione libro Human Kinetics Publishers, United States, 2012. Hardback. Condizione libro: New. 2nd Revised edition. 279 x 216 mm. Language: English . Brand New Book. This title offers effective PR solutions. Sport Public Relations: Managing Organizational Communication, Second Edition , takes a comprehensive, business like approach to the practice of public relations in sport. Rather than address public relations simply as a means of supporting the marketing function or stimulating media interest in an event or organization, this text recognizes PR as a function that is integral to many aspects of a sport organization s goals. The book covers all aspects of public relations, starting with the foundations of PR in sport and progressing all the way through legal and ethical issues that sport public relations professionals encounter. Readers will also consider the diverse forms of public relations practice, encompassing media, community, employee, investor, customer, donor and government relations. Codice libro della libreria HKN9780736090384

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G. Clayton Stoldt, Stephen W. Dittmore, Scott Branvold
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ISBN 10: 073609038X ISBN 13: 9780736090384
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Descrizione libro Human Kinetics Publishers, United States, 2012. Hardback. Condizione libro: New. 2nd Revised edition. 279 x 216 mm. Language: English . Brand New Book. This title offers effective PR solutions. Sport Public Relations: Managing Organizational Communication, Second Edition , takes a comprehensive, business like approach to the practice of public relations in sport. Rather than address public relations simply as a means of supporting the marketing function or stimulating media interest in an event or organization, this text recognizes PR as a function that is integral to many aspects of a sport organization s goals. The book covers all aspects of public relations, starting with the foundations of PR in sport and progressing all the way through legal and ethical issues that sport public relations professionals encounter. Readers will also consider the diverse forms of public relations practice, encompassing media, community, employee, investor, customer, donor and government relations. Codice libro della libreria HKN9780736090384

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Descrizione libro Human Kinetics, 2012. Hardcover. Condizione libro: New. Codice libro della libreria P11073609038X

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Descrizione libro 2012. Hardcover. Condizione libro: New. 2nd. 216mm x 279mm x 28mm. Hardcover. This title offers effective PR solutions. Sport Public Relations: Managing Organizational Communication, Second Edition, takes a comprehensive, business like approach to the practice of pu.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 384 pages. 1.225. Codice libro della libreria 9780736090384

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Descrizione libro 2012. Hardcover. Condizione libro: New. 2nd. 216mm x 279mm x 28mm. Hardcover. This title offers effective PR solutions. Sport Public Relations: Managing Organizational Communication, Second Edition, takes a comprehensive, business like approach to the p.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 384 pages. 1.225. Codice libro della libreria 9780736090384

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Descrizione libro Human Kinetics, 2012. Hardcover. Condizione libro: Brand New. 2nd edition. 384 pages. 11.00x8.50x1.10 inches. In Stock. Codice libro della libreria __073609038X

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