This lively and accessible book argues for the central role of media in understanding globalization. Indeed, Jack Lule convincingly shows that globalization could not have occurred without media. From earliest times, humans have used media to explore, settle, and globalize their world. In our day, media have made the world progressively "smaller" as nations and cultures come into increasing contact. Decades ago Marshall McLuhan prophesied that media technology would transform the world into a "global village." Slowly, fitfully, his vision is being fulfilled.
The global village, however, is not the blissful utopia that McLuhan predicted. Nor, in a more modern formulation, is the world flat, with playing fields leveled and opportunities for all. Instead, Lule argues, globalization and media are combining to create a divided world of gated communities and ghettos, borders and boundaries, suffering and surfeit, beauty and decay. By breaking down the economic, cultural, and political impact of media, and through a rich set of case studies from around the globe, the author describes a global village of Babel-invoking the biblical town punished for its vanity by seeing its citizens scattered, its language confounded, and its destiny shaped by strife.
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Jack Lule is professor and director of global studies and professor and chair of journalism and communication at Lehigh University.Review:
Globalization is a hot topic. Add the panache of media, and the subject is sure to attract an audience. . . . Lule (Lehigh Univ.) has provided an easily accessible book with lots of pop culture examples, a study that will lend itself to young people's exploration of the topic. His premise is a rather simple one: 'globalization and media act in concert and cohort.' Globalization is facilitated and supported by media writ broadly. The book includes examples new and old. Particularly important is the inclusion and extensive discussion of the role of cellular telephones as a medium of more than just talking with acquaintances. Summing Up: Recommended. Lower-division undergraduates; general readers. (CHOICE)
What this book does that no one has quite done until now is to make a direct case for media's role in globalization studies. . . . Lule's approach: he uses news stories that illustrate his method of analyzing discourse about globalization and media's role in this discourse. . . . It seems from the ending that the author is more the optimist than the pessimist after an interesting and enlightening tour of globalization and the media. (Communication Research Trends)
This book offers a lucid, amazingly engaging, and carefully balanced overview of key issues and cutting-edge debates on globalization and media. With fascinating stories, colorful tidbits, and witty analysis, Jack Lule skillfully unpacks the media's central and conflicting role in the multifaceted processes of globalization. The writing is simply superb. (Yuezhi Zhao, Simon Fraser University; author of Communication in China: Political Economy, Power, and Conflict)
In this empirically rich and multilayered book, Jack Lule expertly captures the complexities of globalization of media in a manner that reflects his global approach, enlivened by excellent examples and engaging prose. (Daya K. Thussu, University of Westminster, London)
Globalization and Media offers a comprehensive, lively, and insightful introduction to the complex field of global media studies. Impressive in its historical sweep, its geographical coverage, and its theoretical depth, the book avoids easy dismissals or celebrations of media globalization. Instead, Jack Lule concentrates on both the promises and the pitfalls that globalization poses to modern human society—all the while demonstrating the central role that media have played in the globalization processes for centuries. (Timothy Havens, University of Iowa)
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Descrizione libro RL, 2017. Hardback. Condizione libro: NEW. 9780742568358 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Print on Demand title, produced to the highest standard, and there would be a delay in dispatch of around 10 working days. Codice libro della libreria HTANDREE01055668
Descrizione libro RL, 2017. Hardback. Condizione libro: NEW. 9780742568358 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Print on Demand title, produced to the highest standard, and there would be a delay in dispatch of around 10 working days. Codice libro della libreria HTANDREE01274458
Descrizione libro Rowman & Littlefield Publishers, 2011. Hardcover. Condizione libro: New. Codice libro della libreria DADAX0742568350
Descrizione libro Rowman & Littlefield Pub Inc, 2011. Hardcover. Condizione libro: Brand New. 175 pages. 9.00x6.00x0.75 inches. In Stock. Codice libro della libreria 0742568350