Articoli correlati a Successful Large Account Management

Successful Large Account Management - Rilegato

 
9780749406318: Successful Large Account Management
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For most businesses, several large accounts represent a huge proportion of total turnover. Yet, because of other accounts, staff shortages, or the sheer difficulty of managing a big account, they are seldom given the attention they deserve. This has obvious dangers, chiefly that the account is not run as profitably as it could be, and that the general sense of neglect may well lead to it being poached by competitors. This study analyzes the various problems of large account management, and proposes a series of straightforward and easily replicable solutions. It focuses particularly on the need not only to maintain key accounts, but also to develop them to the maximum extent - a shift in emphasis made possible partly by the better planning and allocation of staff time.

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  • EditoreKogan Page Ltd
  • Data di pubblicazione1993
  • ISBN 10 0749406313
  • ISBN 13 9780749406318
  • RilegaturaCopertina rigida
  • Numero di pagine220

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Altre edizioni note dello stesso titolo

9780446694667: The New Successful Large Account Management: Maintaining And Growing Your Most Important Assets -- Your Customers

Edizione in evidenza

ISBN 10:  ISBN 13:  9780446694667
Casa editrice: Grand Central Pub, 2005
Brossura

  • 9780805013047: Successful Large Account Management

    Henry ..., 1991
    Rilegato

  • 9780749445010: The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

    Kogan ..., 2005
    Brossura

  • 9780446393560: Successful Large Account Management

    Grand ..., 1992
    Brossura

  • 9788175545366: The New Successful Large Account Management, 3/ed

    Brossura

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