You.com: Manage Your Online Self for Profit, Image and Business Success - Brossura

Norris, Cresta

2,92

12 valutazioni di Goodreads

9780749461980: You.com: Manage Your Online Self for Profit, Image and Business Success

Brossura

ISBN 10: 0749461985 ISBN 13: 9780749461980

Casa editrice: Kogan Page Ltd, 2011

Vedi tutte le copie di questo ISBN:

New media expert Cresta Norris gives advice on how to manage an online image through media such as LinkedIn, Facebook, and Twitter. Tips are given on how to stay connected to the things such as RSS feeds, news feeds, netvibes, etc. She passes on tricks from top journalists about how to use search engines as a professional research tool.

You.com also shares tips on how to find a better job, recruit staff, or find similar people to work with, illustrating these tips with case studies of individuals and businesses. It also provides examples of how an online image can go wrong, and valuable advice on how to put it right.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Descrizione del libro:

A business guide to harnessing new social media tools to create and manage your online profile.

Case studies and interviews with high profile executives including Richard Sambrook, former Director of the BBC World Service.

Illuminating examples of how an online image can go wrong, and invaluable advice on how to put it right.

L'autore:

Cresta Norris is former head of new media content at UKTV, a joint venture between Virgin and the BBC. She has created online content for the marketing arms of the BBC and has also worked for them as a radio producer. She is also the author of and A Quick Start Guide to Online Selling.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.