Cresta Norris Blog, Podcast, Google, Sell

ISBN 13: 9780749463830

Blog, Podcast, Google, Sell

Valutazione media 2,57
( su 7 valutazioni fornite da Goodreads )
 
9780749463830: Blog, Podcast, Google, Sell

With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. Social network advertising spending is expected to increase to a staggering $4.3 billion in 2011 in a bid to attract today s media-savvy consumer.
The Best Digital Marketing Campaigns in the World brings together an international collection of successful digital marketing campaigns, assessing what they achieved and the business lessons learnt. This practical and dynamic book explores how businesses large and small have harnessed social media, blogs, forums, online video and email to boost their brand and attract customers.
Following the success of their first book, Understanding Digital Marketing, authors Damian Ryan and Calvin Jones present a selection of hand-picked case studies, sharing the knowledge and skill of the world s top creative minds. Covering everything from household names such as Pizza Hut and Pepsi to Obama s presidential election campaign, this book is the must-read guide for all marketers looking to embrace the new digital landscape and learn from the best in the business.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

About the Author:


Cresta Norris
is former head of new media content at UKTV, a joint venture between Virgin and the BBC. She has created online content for the marketing arms of the BBC and has also worked for them as a radio producer. She is also the author of You.com and A Quick Start Guide to Online Selling.

Review:

"This book has it all. If you're having problems getting your message out, then this book will transform your online existence." -- Will Roney Start Up Business Book Reviews, Wordpress Blog

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

I migliori risultati di ricerca su AbeBooks

1.

Cresta Norris
Editore: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES (2012)
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Paperback Quantità: 20
Da
BookVistas
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES, 2012. Paperback. Condizione libro: New. with Sewing. Codice libro della libreria VIVA-9780749463830

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 5,19
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,99
Da: India a: U.S.A.
Destinazione, tempi e costi

2.

Cresta Norris
Editore: KOGAN PAGE (2012)
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Soft cover Quantità: 5
Da
Books in my Basket
(New Delhi, India)
Valutazione libreria
[?]

Descrizione libro KOGAN PAGE, 2012. Soft cover. Condizione libro: New. Codice libro della libreria 377824

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 5,19
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 4,10
Da: India a: U.S.A.
Destinazione, tempi e costi

3.

Cresta Norris
Editore: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Quantità: 10
Da
BookVistas
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES. Condizione libro: New. Codice libro della libreria AVS-9780749463830

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 5,64
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,99
Da: India a: U.S.A.
Destinazione, tempi e costi

4.

Cresta Norris
Editore: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES (2012)
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Paperback Quantità: 20
Da
A - Z Books
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES, 2012. Paperback. Condizione libro: New. with Sewing. Codice libro della libreria VIVA-9780749463830

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 5,19
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 4,99
Da: India a: U.S.A.
Destinazione, tempi e costi

5.

Cresta Norris
Editore: Kogan Page Limited/Viva Books (2012)
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Softcover Prima edizione Quantità: > 20
Da
BookVistas
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro Kogan Page Limited/Viva Books, 2012. Softcover. Condizione libro: New. First edition. Anyone with access to a broadband connection can make money online, but how do you connect with your target audience, reach new customers and grow your businesses to make a comfortable profit? Blog, Podcast, Google, Sell combines all the latest tools and know-how to help make your online business more visible and more valuable. It provides guidance on the key steps in starting up, from setting up a website and choosing your domain name to using Google analytics and selling your business for millions. Covering all aspects of online trading, it will teach you how to: ? write engaging copy for your website ? use your blog as a marketing tool ? create and edit audio and visual podcasts ? manage your data ? set up advertisements using Google Adwords ? effectively research competitors online ? target customers who are ready to buy With real-life case studies highlighting the ingenious ways that people make money from the internet, it also includes vital information on how to protect yourself - and your reputation - online. Containing all the secrets of success, Blog, Podcast, Google, Sell is the ultimate guide for anyone who wants to start trading, get marketing and turn your website into a successful retail operation. Contents: How to use this book ? Chapter 1: Starting out ? The writing ? Getting technical ? Your blog ? How to put together your own website ? What?s in a name? ? Choosing the right host company ? Understanding your customers and developing your website ? What?s the point of podcasts? ? Creating audio and video material ? How to edit audio ? How to edit your podcast ? The finished product ? How to upload your podcast ? Chapter 2: How to use your website to sell online ? Setting up your AdWords account ? Attracting traffic ? Setting your budget ? Be competitive with yourself ? Get to know your control panel ? How to set up advertisements using Google AdWords ? How to make your ad relevant and have it clicked on ? Making the right people click on your ad ? Different methods of selling online ? Using your product as a test case ? Chapter 3: Sophisticated online tricks of the trade ? How to research competitors online ? Paying for your ads ? Managing your data ? Gathering data about your customers and competitors ? Lead generation and enticing customers for big ticket items ? Reaching customers who are ready to buy ? Expanding your list of keywords ? Maintaining the quality of your ad ? Selling in a virtual world - how to sell things that don?t exist! ? Analytics ? Chapter 4: Managing success ? Finding investors ? Growing the business through a blog ? How to sell your business once you are successful ? Conclusion ? Appendix Printed Pages: 176. Codice libro della libreria 54833

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 6,48
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,99
Da: India a: U.S.A.
Destinazione, tempi e costi

6.

Cresta Norris
Editore: KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Quantità: 10
Da
A - Z Books
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro KOGAN PAGE LIMITED EPZ/SPECIAL PRICED TITLES. Condizione libro: New. Codice libro della libreria AVS-9780749463830

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 5,64
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 4,99
Da: India a: U.S.A.
Destinazione, tempi e costi

7.

Cresta Norris
Editore: Kogan Page Limited/Viva Books (2012)
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Softcover Prima edizione Quantità: > 20
Da
A - Z Books
(New Delhi, DELHI, India)
Valutazione libreria
[?]

Descrizione libro Kogan Page Limited/Viva Books, 2012. Softcover. Condizione libro: New. First edition. Anyone with access to a broadband connection can make money online, but how do you connect with your target audience, reach new customers and grow your businesses to make a comfortable profit? Blog, Podcast, Google, Sell combines all the latest tools and know-how to help make your online business more visible and more valuable. It provides guidance on the key steps in starting up, from setting up a website and choosing your domain name to using Google analytics and selling your business for millions. Covering all aspects of online trading, it will teach you how to: • write engaging copy for your website • use your blog as a marketing tool • create and edit audio and visual podcasts • manage your data • set up advertisements using Google Adwords • effectively research competitors online • target customers who are ready to buy With real-life case studies highlighting the ingenious ways that people make money from the internet, it also includes vital information on how to protect yourself - and your reputation - online. Containing all the secrets of success, Blog, Podcast, Google, Sell is the ultimate guide for anyone who wants to start trading, get marketing and turn your website into a successful retail operation. Contents: How to use this book • Chapter 1: Starting out • The writing • Getting technical • Your blog • How to put together your own website • What’s in a name? • Choosing the right host company • Understanding your customers and developing your website • What’s the point of podcasts? • Creating audio and video material • How to edit audio • How to edit your podcast • The finished product • How to upload your podcast • Chapter 2: How to use your website to sell online • Setting up your AdWords account • Attracting traffic • Setting your budget • Be competitive with yourself • Get to know your control panel • How to set up advertisements using Google AdWords • How to make your ad relevant and have it clicked on • Making the right people click on your ad • Different methods of selling online • Using your product as a test case • Chapter 3: Sophisticated online tricks of the trade • How to research competitors online • Paying for your ads • Managing your data • Gathering data about your customers and competitors • Lead generation and enticing customers for big ticket items • Reaching customers who are ready to buy • Expanding your list of keywords • Maintaining the quality of your ad • Selling in a virtual world - how to sell things that don’t exist! • Analytics • Chapter 4: Managing success • Finding investors • Growing the business through a blog • How to sell your business once you are successful • Conclusion • Appendix Printed Pages: 176. Codice libro della libreria 54833

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 6,48
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 4,99
Da: India a: U.S.A.
Destinazione, tempi e costi

8.

Cresta Norris
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Paperback Quantità: 5
Edizione Internazionale
Da
PRIORITY BOOKS
(springfield, VA, U.S.A.)
Valutazione libreria
[?]

Descrizione libro Paperback. Condizione libro: New. Softcover Book, New Condition, Fast Shipping. Ready in Stock. 1st Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. 224 Pages, Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Codice libro della libreria 494687

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 11,17
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,41
In U.S.A.
Destinazione, tempi e costi

9.

Cresta Norris
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Paperback Quantità: 5
Edizione Internazionale
Da
Nick Book House
(fresno, CA, U.S.A.)
Valutazione libreria
[?]

Descrizione libro Paperback. Condizione libro: New. New, Softcover International Edition, Printed in Black and White, Different ISBN, Same Content As US edition, Book Cover may be Different, in English Language. Codice libro della libreria 31507

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 11,19
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,41
In U.S.A.
Destinazione, tempi e costi

10.

Cresta Norris
ISBN 10: 074946383X ISBN 13: 9780749463830
Nuovi Quantità: 5
Da
firstbookstore
(New Delhi, India)
Valutazione libreria
[?]

Descrizione libro Condizione libro: Brand New. Brand New Original US Edition, Perfect Condition. Printed in English. Excellent Quality, Service and customer satisfaction guaranteed!. Codice libro della libreria AIND-23288

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 15,83
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: India a: U.S.A.
Destinazione, tempi e costi

Vedi altre copie di questo libro

Vedi tutti i risultati per questo libro