Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behavior -change theories and applications. It details experiences of successful programs for the prevention and control of the world's biggest killers: malnutrition; respiratory infections; diarrhea; HIV//AIDS; and health problems arising from tobacco consumption and lack of access to family planning. The book explores health communication and social marketing strategies, learning theory, media advocacy, and community development. These behavior-change strategies are presented in terms of how the theory relates specifically to a particular health or disease issue.
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EUR 4,52
In U.S.A.
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Descrizione libro Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book explores how a range of behaviour change strategies can successfully be used in a variety of contexts. It details experiences of programmes for the prevention and control of the world s biggest killers: malnutrition respiratory infections diarrh. Codice articolo 594967394
Descrizione libro Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behavior -change theories and applications. It details experiences of successful programs for the prevention and control of the world's biggest killers: malnutrition; respiratory infections; diarrhea; HIV//AIDS; and health problems arising from tobacco consumption and lack of access to family planning. The book explores health communication and social marketing strategies, learning theory, media advocacy, and community development. These behavior-change strategies are presented in terms of how the theory relates specifically to a particular health or disease issue. Codice articolo 9780761917793