McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology, and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to McQuail's Mass Communication Theory, it can also function independently of that text.
provides an invaluable resource of key statements drawn from communication studies, media sociology, and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to , it can also function independently of that text.Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Denis McQuail is emeritus professor of communication at the University of Amsterdam and visiting professor in the Department of Politics, University of Southampton. His books include Audience Analysis (1997) and McQuail's Mass Communication Theory (5th ed. 2005), a comprehensive introduction to the field that takes full account of new technologies and globalization issues. His most recent edited collection is Communication Theory and Research (2006), which presents outstanding studies in communications research published during the last decade. The selections are drawn from the European Journal of Communication, a leading international journal, founded by McQuail, Peter Golding and Els De Bens.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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EUR 10,42
Da: Regno Unito a: U.S.A.
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Descrizione libro Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to McQuail's Mass Communication Theory, it can also function independently of that text.Divided into ten parts: Approaches and Conceptual Issues; Mass Media and Society; From Old to New Media; Normative Theory; Global Mass Communication; Media Organization and Production; Media Content; The Media Audience; and Mass Media and Effects, this collection represents an essential sourcebook for all students of media and mass communication.McQuails Reader in Mass Communication Theory includes key statements from;Pertti AlasuutariIen AngJan L. BordewijkJay G. BlumlerRoland Barthes Oliver Boyd-BarrettMuriel G. CantorJames CareyPeter DahlgrenDaniel DayanEverette E. DennisTodd GitlinAlvin W. GouldnerRobert M. EntmanCelia von FeilitzenMarjorie FergusonEdward S. HermanTerhi RantanenStuart HallJoli JensonElihu KatzJudith LichtenbergJohn H. McManusJoshua MeyrowitzC. Wright MillsMerrill MorrisJohn C. NeroneW. R. NeumannJanice RadwayRonald E. Rice Karl Erik RosengrenJames Slevin Pamela J. ShoemakerJohn TomlinsonGaye Tuchman Ellen WartellaJudith WilliamsonDolf ZillmannLiesbet van Zoonen 452 pp. Englisch. Codice articolo 9780761972433
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Descrizione libro Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to McQuail's Mass Communication Theory, it can also function independently of that text.Divided into ten parts: Approaches and Conceptual Issues; Mass Media and Society; From Old to New Media; Normative Theory; Global Mass Communication; Media Organization and Production; Media Content; The Media Audience; and Mass Media and Effects, this collection represents an essential sourcebook for all students of media and mass communication.McQuails Reader in Mass Communication Theory includes key statements from;Pertti AlasuutariIen AngJan L. BordewijkJay G. BlumlerRoland Barthes Oliver Boyd-BarrettMuriel G. CantorJames CareyPeter DahlgrenDaniel DayanEverette E. DennisTodd GitlinAlvin W. GouldnerRobert M. EntmanCelia von FeilitzenMarjorie FergusonEdward S. HermanTerhi RantanenStuart HallJoli JensonElihu KatzJudith LichtenbergJohn H. McManusJoshua MeyrowitzC. Wright MillsMerrill MorrisJohn C. NeroneW. R. NeumannJanice RadwayRonald E. Rice Karl Erik RosengrenJames Slevin Pamela J. ShoemakerJohn TomlinsonGaye Tuchman Ellen WartellaJudith WilliamsonDolf ZillmannLiesbet van Zoonen. Codice articolo 9780761972433