Never Leave Well Enough Alone

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9780801872112: Never Leave Well Enough Alone

Between the 1930s and the 1960s, Raymond Loewy's streamlined designs for thousands of consumer goods-everything from toasters and refrigerators to automobiles and ocean liners-radically changed the look of American life. Regarded as the father of modern industrial design, he appeared on the cover of Time in 1949; in 1990, he was selected as one of Life's "100 Most Important Americans of the 20th Century." Whether they realized it or not, Americans at mid-century lived in a Loewy-designed world, from the cigarettes they smoked (Lucky Strike's packaging), the soda they drank (the restaurant Coca-Cola dispenser), the toothpaste they used (Pepsodent's toothpaste tube), the cars they drove (his organization was Studebaker's design and styling department), the buses (Greyhound) and trains (the Pennsylvania Railroad) in which they rode, and the department stores (Gimbel's, Foley's, and Lord & Taylor) and grocery stores (Lucky) where they shopped. Never Leave Well Enough Alone was first published in 1951 at the height of Loewy's career. His company, Raymond Loewy Associates, served as design consultants to more than a hundred of the world's largest corporations, and products manufactured to their specifications sold in excess of 3 billion annually. Written and designed by Loewy, this profusely illustrated book is part autobiography and part design manifesto. Acclaimed for its wit, its idiosyncracies, and its insight into the Loewy aesthetic, this volume stands as a remarkable document of the American Century and a still-vital meditation upon the importance of industrial design in daily life.

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Recensione:

An autobiography by one of the leading industrial designers in this country... Mr. Loewy tells of his youth in France, his coming to America after the first war, his initial success as a fashion artist, and the dawn of industrial design and his part in it... The book is instructive, brash, cocksure, occasionally funny, sometimes vulgar, and always honest.

( New Yorker)

Whilst displaying an uncommon amount of literary dexterity, modesty, and generosity, Loewy manages to describe the development of his career, his achievements, and the methods and organization of his business... It is the funniest and most lucid success story that the industrial design field has yet produced.

( Interiors)

The details in this book are amazing... This book serves well to teach how the designs of everyday objects can have an effect on their usefulness, attrativeness, and even potential sales for businesses.

(Paul Regna Avanti Magazine)

Recensione:

A fascinating insight into the birth and growth of the largest consumer society the world has ever seen—and a handbook for how to make technology desirable.

( New Scientist)

A great resource for the auto buff as well as aficionados of industrial design.

( Cruise-In.com)

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Professor Raymond Loewy
Editore: John Hopkins University Press
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro John Hopkins University Press. Condizione libro: New. Brand New. Codice libro della libreria 0801872111

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Raymond Loewy
Editore: JOHNS HOPKINS UNIVERSITY PRESS, United States (2002)
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro JOHNS HOPKINS UNIVERSITY PRESS, United States, 2002. Hardback. Condizione libro: New. 182 x 158 mm. Language: English . Brand New Book. Between the 1930s and the 1960s, Raymond Loewy s streamlined designs for thousands of consumer goods-everything from toasters and refrigerators to automobiles and ocean liners-radically changed the look of American life. Regarded as the father of modern industrial design, he appeared on the cover of Time in 1949; in 1990, he was selected as one of Life s 100 Most Important Americans of the 20th Century. Whether they realized it or not, Americans at mid-century lived in a Loewy-designed world, from the cigarettes they smoked (Lucky Strike s packaging), the soda they drank (the restaurant Coca-Cola dispenser), the toothpaste they used (Pepsodent s toothpaste tube), the cars they drove (his organization was Studebaker s design and styling department), the buses (Greyhound) and trains (the Pennsylvania Railroad) in which they rode, and the department stores (Gimbel s, Foley s, and Lord Taylor) and grocery stores (Lucky) where they shopped. Never Leave Well Enough Alone was first published in 1951 at the height of Loewy s career. His company, Raymond Loewy Associates, served as design consultants to more than a hundred of the world s largest corporations, and products manufactured to their specifications sold in excess of 3 billion annually. Written and designed by Loewy, this profusely illustrated book is part autobiography and part design manifesto. Acclaimed for its wit, its idiosyncracies, and its insight into the Loewy aesthetic, this volume stands as a remarkable document of the American Century and a still-vital meditation upon the importance of industrial design in daily life. Codice libro della libreria AAH9780801872112

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Loewy, Raymond
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Hardcover. Condizione libro: New. Codice libro della libreria 1512807

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Loewy, Raymond
Editore: Johns Hopkins Univ
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Johns Hopkins Univ. Condizione libro: BRAND NEW. BRAND NEW Hardcover A Brand New Quality Book from a Full-Time Bookshop in business since 1992!. Codice libro della libreria 2317239

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5.

Raymond Loewy
Editore: JOHNS HOPKINS UNIVERSITY PRESS, United States (2002)
ISBN 10: 0801872111 ISBN 13: 9780801872112
Nuovi Rilegato Quantità: 10
Da
The Book Depository
(London, Regno Unito)
Valutazione libreria
[?]

Descrizione libro JOHNS HOPKINS UNIVERSITY PRESS, United States, 2002. Hardback. Condizione libro: New. 182 x 158 mm. Language: English . Brand New Book. Between the 1930s and the 1960s, Raymond Loewy s streamlined designs for thousands of consumer goods-everything from toasters and refrigerators to automobiles and ocean liners-radically changed the look of American life. Regarded as the father of modern industrial design, he appeared on the cover of Time in 1949; in 1990, he was selected as one of Life s 100 Most Important Americans of the 20th Century. Whether they realized it or not, Americans at mid-century lived in a Loewy-designed world, from the cigarettes they smoked (Lucky Strike s packaging), the soda they drank (the restaurant Coca-Cola dispenser), the toothpaste they used (Pepsodent s toothpaste tube), the cars they drove (his organization was Studebaker s design and styling department), the buses (Greyhound) and trains (the Pennsylvania Railroad) in which they rode, and the department stores (Gimbel s, Foley s, and Lord Taylor) and grocery stores (Lucky) where they shopped. Never Leave Well Enough Alone was first published in 1951 at the height of Loewy s career. His company, Raymond Loewy Associates, served as design consultants to more than a hundred of the world s largest corporations, and products manufactured to their specifications sold in excess of 3 billion annually. Written and designed by Loewy, this profusely illustrated book is part autobiography and part design manifesto. Acclaimed for its wit, its idiosyncracies, and its insight into the Loewy aesthetic, this volume stands as a remarkable document of the American Century and a still-vital meditation upon the importance of industrial design in daily life. Codice libro della libreria AAH9780801872112

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Loewy, Raymond
Editore: Johns Hopkins University Press (2002)
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Johns Hopkins University Press, 2002. HRD. Condizione libro: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria IB-9780801872112

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Raymond Loewy
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Descrizione libro 2002. Hardcover. Condizione libro: New. 174mm x 37mm x 177mm. Hardcover. Between the 1930s and the 1960s, Raymond Loewy's streamlined designs for thousands of consumer goods - everything from toasters and refrigerators to automobiles and ocean liners - radicall.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 488 pages. 0.689. Codice libro della libreria 9780801872112

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Loewy, Raymond
Editore: Johns Hopkins University Press (2002)
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Johns Hopkins University Press, 2002. HRD. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria IB-9780801872112

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Raymond Loewy
Editore: Johns Hopkins University Press (2002)
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Johns Hopkins University Press, 2002. Hardcover. Condizione libro: New. book. Codice libro della libreria 0801872111

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Loewy, Raymond
Editore: Johns Hopkins University Press
ISBN 10: 0801872111 ISBN 13: 9780801872112
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Descrizione libro Johns Hopkins University Press. Hardcover. Condizione libro: New. 0801872111 Brand New Book. Ships from the United States. 30 Day Satisfaction Guarantee!. Codice libro della libreria 4907338

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