Art Marketing 101: A Handbook for the Fine Artist - Brossura

Smith, Constance

Brossura

ISBN 10: 0940899485 ISBN 13: 9780940899483

Casa editrice: Writer's Digest Books, 2004

Riassunto

This user-friendly and up-to-date handbook takes new and professional artists through the basics of creating a successful business. Artists will learn how to couple their creativity with clever business sense to establish a lucrative art career. An at-a-glance layout makes information easily accessible and encourages artists to make notes, fill in the blanks, and use checklists, featuring: New to this edition: Internet marketing advice; Innovative marketing ideas for the new millennium; A resource section in the back of the book; In addition to these effective offerings: Alternative avenues for selling art; Tricks to succeeding without a rep; How to build positive name recognition through marketing and publicity tactics; Sound advice on legal issues, such as licensing, copyrights and contracts; Guidelines for preparing a marketing and business plan; What's more, readers will find dozens of helpful tips, contact information, forms and research data to help them further their careers.

Su questo libro

Product Description

Book by Smith Constance

Su questa edizione

• Editore: Writer's Digest Books
• Data di pubblicazione: 2004
• ISBN 10: 0940899485
• ISBN 13: 9780940899483
• Rilegatura: Copertina flessibile
• Numero di pagine: 304