The Committed Enterprise: Making Vision, Values, and Branding Work - Rilegato

Davidson, Hugh

Rilegato

ISBN 10: 1138470147 ISBN 13: 9781138470149

Casa editrice: Routledge, 2017

Riassunto

It is easier to describe vision and values than implement them. However this updated paperback edition of The Committed Enterprise shows how to achieve success by understanding the needs of stakeholders and maximising them. It details the Seven Best Practices for making vision and values work and is based on research with leaders from 125 leading enterprises worldwide. Using a unique format to allow fast track or in-depth reading the book includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, UPS and many others. The text is essential reading for managers, and students of strategic organisational strategy.

Su questa edizione

• Editore: Routledge
• Data di pubblicazione: 2017
• ISBN 10: 1138470147
• ISBN 13: 9781138470149
• Rilegatura: Copertina rigida
• Numero edizione: 2
• Numero di pagine: 366