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Descrizione libro Hardcover. Condizione: new. Hardcover. Seize the competitive edge in a world where speedy, seamless transactions make the difference between success and failure Whether its Amazons one-click shopping, Lyfts seamlessness, or Netflix automatically starting the next episode of your latest binge, frictionor lack of itis the key force for seizing the competitive edge in business today. In Friction, author Roger Dooley shows how to master the surprisingly simple art of identifying the friction in your company and either reducing it or using it to improve business. He explains how those who understand and harness friction are seizing profound competitive advantagesand teaches readers how to do the same. Dooley What friction is and how it affects businessWhy friction is often invisible to both businesses and customersHow companies have disrupted entire industries by operationalizing frictionWays you can identify friction and use it strategically in any size business "How business leaders can boost profits and growth by reducing 'friction' in every customer interaction"-- Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781260135695
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