Created through a "student-tested, faculty-approved" review process with over 250 students and faculty, CB6 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. Award-winning authors Babin and Harris cover essential topics of consumer behavior through a unique concept-driven presentation enhanced by online resources that appeal to today's students and encourage participation. New end-of-part cases highlight today's challenges, and the latest statistics on consumer behavior and contemporary examples reflect the most recent developments in business. New content demonstrates how the recent recession, green marketing, and natural disasters impact contemporary consumer behavior. Convenient chapter-by-chapter student study cards help users easily transition to this new edition. The CB6 Enhanced CourseMate interactive online resources bring concepts to life with learning and study tools that ensure user engagement. In an unforgettable presentation focused on users' needs, CB6 brings consumer behavior to life.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00084158719
Quantità: 1 disponibili
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00082960399
Quantità: 2 disponibili
Da: Reliant Bookstore, El Dorado, KS, U.S.A.
Condizione: good. This book is in good condition with very minimal damage. Integrity of the book is in good condition with no missing pages. Pages can have minimal notes or highlighting. Cover image on the book may vary. Ships out quickly in a secure plastic mailer! Codice articolo 56JTFH000SRO_ns
Quantità: 1 disponibili
Da: Bookmonger.Ltd, HILLSIDE, NJ, U.S.A.
paperback. Condizione: Good. Crease on cover and a few pages*. Codice articolo mon0000675419
Quantità: 1 disponibili
Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Good. 6th Edition. Used book that is in clean, average condition without any missing pages. Codice articolo 4047883-6
Quantità: 1 disponibili
Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Condizione: Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind. Codice articolo wbs2705431180
Quantità: 1 disponibili
Da: Bookbot, Prague, Repubblica Ceca
Softcover. Condizione: Fine. Leichte Risse. Codice articolo efcc29c9-65ab-4c3e-9429-7a9f0394bcaf
Quantità: 1 disponibili
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. pp. 384 6th Edition. Codice articolo 2698222161
Quantità: 4 disponibili
Da: Majestic Books, Hounslow, Regno Unito
Condizione: New. pp. 384. Codice articolo 95256462
Quantità: 4 disponibili
Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Codice articolo ABNR-73181
Quantità: 5 disponibili