For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. The 9th Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what's happening in the world of marketing today. MyLabTM Marketing not included. Students, if MyLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information. MyLab Marketing is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
MARKETING: REAL PEOPLE, REAL CHOICES, GLOBAL EDITION, 9TH ED. by Michael R. Solomon / Greg W. Marshall / Elnora w. Stuart, 9781292221083
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
EUR 4,02
In U.S.A.
Spese di spedizione:
EUR 3,85
In U.S.A.
Da: Red's Corner LLC, Tucker, GA, U.S.A.
Condizione: LikeNew. All orders ship by next business day! This is a used paperback book with wear due to handling. Pages have no markings. Front cover has crease(s). For USED books, we cannot guarantee supplemental materials such as CDs, DVDs, access codes and other materials. We are a small company and very thankful for your business!. Codice articolo 4CNYIG002G6R
Quantità: 1 disponibili
Da: SecondSale, Montgomery, IL, U.S.A.
Condizione: Acceptable. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00070032552
Quantità: 1 disponibili
Da: Big River Books, Powder Springs, GA, U.S.A.
Condizione: Good. The cover may have some normal wear. The text has no notes or markings. Codice articolo 1EYPYC004Z1T_ns
Quantità: 1 disponibili
Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Condizione: Good. Most items will be dispatched the same or the next working day. Ex library copy with usual stamps & stickers. Codice articolo wbs6924422525
Quantità: 1 disponibili
Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Condizione: VeryGood. Most items will be dispatched the same or the next working day. Codice articolo wbs8727122555
Quantità: 1 disponibili
Da: Wizard Books, Long Beach, CA, U.S.A.
Paperback. Condizione: very good. Used. Codice articolo GoodWizard1292221089
Quantità: 1 disponibili
Da: Books of the Smoky Mountains, Del Rio, TN, U.S.A.
Condizione: very good. Gently used book with ongoing seller support until you're fully satisfied with your purchase. Codice articolo oldport1292221089
Quantità: 1 disponibili
Da: GoldBooks, Denver, CO, U.S.A.
Paperback. Condizione: very good. Very Good Copy. Customer Service Guaranteed. Codice articolo think_very_1292221089
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1400grams, ISBN:9781292221083. Codice articolo 9477516
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1400grams, ISBN:9781292221083. Codice articolo 8660984
Quantità: 1 disponibili