Intelligence in Action: Strategically Managing Knowledge Assets - Brossura

Erickson, G.; Rothberg, H.

Brossura

ISBN 10: 1349345458 ISBN 13: 9781349345458

Casa editrice: Palgrave Macmillan, 2012

Riassunto

First book to combine financial results with proprietary benchmarking data and in-depth interviews with experienced knowledge practitioners. The resulting framework provides an inside- and outside-the-firm view of the risks and opportunities found in knowledge management and competitive intelligence.

Su questo libro

L'autore

SCOTT ERICKSON is Professor in the Marketing/Law Department in the School of Business at Ithaca College, Ithaca, USA. He holds a PhD from Lehigh University and Masters degrees from Thunderbird and Southern Methodist University (SMU), USA. He served as Fulbright Visiting Chair at The Monieson Centre for the Study of Knowledge-Based Enterprise at Queen's School of Business, Kingston, Ontario, in 2010/2011.
 
HELEN ROTHBERG is Professor of Strategy in the School of Management at Marist College, Poughkeepsie, USA. She holds a PhD and MPhil from City University Graduate Center, and an MBA from Baruch College, the City University of New York. USA. She is on the faculty of the Fuld-Gilad-Herring Academy of Competitive Intelligence and principal of HNR Associates.

Dettagli dell?edizione

• Editore: Palgrave Macmillan
• Data di pubblicazione: 2012
• ISBN 10: 1349345458
• ISBN 13: 9781349345458
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero di pagine: 240