Sinossi
A practical guide showing how retailers and brands work to inform, entice, and engage customers by incorporating new technologies throughout the shopping experience.
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Informazioni sull?autore
Kate Schaefer is an Associate Professor of Instruction in the Fashion Studies department at Columbia College Chicago, USA. With an MBA from DePaul University and a Bachelor of Arts from Indiana University, Kate has always been interested in the progression of the physical retail space store as digital technologies evolve. She currently teaches future of fashion courses, in addition to a variety of other courses across the curriculum, including study away experiences for students.
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Swipe, Scan, Shop : Interactive Visual Merchandising
Editore:
Bloomsbury Visual Arts, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Condizione: As New. Unread book in perfect condition. Codice articolo 42276924
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Swipe, Scan, Shop
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo GB-9781350092877
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Swipe, Scan, Shop : Interactive Visual Merchandising
Da: GreatBookPrices, Columbia, MD, U.S.A.
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Condizione: New. Codice articolo 42276924-n
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Swipe, Scan, Shop (Paperback)
Editore:
Bloomsbury Publishing PLC, London, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefers beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty.With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends.With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience. "A practical guide showing how retailers and brands work to inform, entice, and engage customers by incorporating new technologies throughout the shopping experience"-- Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781350092877
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Swipe, Scan, Shop
Editore:
Bloomsbury Publishing PLC, GB, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Da: Rarewaves.com USA, London, LONDO, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty.With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends.With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience. Codice articolo LU-9781350092877
Compra nuovo
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Quantità: Più di 20 disponibili
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Swipe, Scan, Shop: Interactive Visual Merchandising
Da: Majestic Books, Hounslow, Regno Unito
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Condizione: New. pp. 224. Codice articolo 378988127
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Swipe, Scan, Shop: Interactive Visual Merchandising
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
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Condizione: New. 2021. Paperback. . . . . . Codice articolo V9781350092877
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Swipe, Scan, Shop: Interactive Visual Merchandising
Da: Ria Christie Collections, Uxbridge, Regno Unito
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Condizione: New. In. Codice articolo ria9781350092877_new
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Da: Regno Unito a: U.S.A.
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Immagini fornite dal venditore
Swipe, Scan, Shop
Editore:
Bloomsbury Publishing PLC, GB, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
Nuovo
Paperback
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty.With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends.With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience. Codice articolo LU-9781350092877
Compra nuovo
EUR 49,25
Spese di spedizione:
GRATIS
In U.S.A.
Quantità: 2 disponibili
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Swipe, Scan, Shop : Interactive Visual Merchandising
Da: GreatBookPricesUK, Woodford Green, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo 42276924-n
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EUR 32,94
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Da: Regno Unito a: U.S.A.
Quantità: 1 disponibili