Articoli correlati a Swipe, Scan, Shop: Interactive Visual Merchandising
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A practical guide showing how retailers and brands work to inform, entice, and engage customers by incorporating new technologies throughout the shopping experience.
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Informazioni sull'autore
Kate Schaefer is an Assistant Professor in the Fashion Studies department at College of DuPage, USA. She currently teaches future of fashion courses, in addition to a variety of other fashion merchandising courses across the curriculum. She is the author of Interactive Visual Merchandising (Bloomsbury Visual Arts, 2027)
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Swipe, Scan, Shop: Interactive
Editore:
Bloomsbury Visual Arts, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00106452632
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Swipe, Scan, Shop: Interactive Visual Merchandising
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Bloomsbury Visual Arts, 2021
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ISBN 13: 9781350092877
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Swipe, Scan, Shop : Interactive Visual Merchandising
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Bloomsbury Publishing Plc, 2021
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ISBN 13: 9781350092877
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Swipe, Scan, Shop: Interactive Visual Merchandising
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Bloomsbury Visual Arts, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR013971124
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Swipe, Scan, Shop : Interactive Visual Merchandising
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Swipe, Scan, Shop (Paperback)
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Bloomsbury Publishing PLC, London, 2021
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
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Paperback. Condizione: new. Paperback. Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefers beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty.With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends.With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience. "A practical guide showing how retailers and brands work to inform, entice, and engage customers by incorporating new technologies throughout the shopping experience"-- Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781350092877
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo GB-9781350092877
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Swipe, Scan, Shop: Interactive Visual Merchandising
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Swipe, Scan, Shop
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Bloomsbury Publishing PLC, GB, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Da: Rarewaves.com USA, London, LONDO, Regno Unito
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Paperback. Condizione: New. Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty.With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends.With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience. Codice articolo LU-9781350092877
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Swipe, Scan, Shop : Interactive Visual Merchandising
Editore:
Bloomsbury Visual Arts, 2021
ISBN 10: 1350092878
ISBN 13: 9781350092877
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Condizione: As New. Unread book in perfect condition. Codice articolo 42276924
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