Monopoly Rules: How To Find, Capture, and Control The Most Lucrative Markets in Any Business - Rilegato

Lele, Milind M.

Rilegato

ISBN 10: 1400049725 ISBN 13: 9781400049721

Casa editrice: Crown Pub, 2005

Riassunto

Designed to help business people break free of conventional thinking, a noted buisness consultant presents seventeen important rules designed to assist readers to achieve success in the competitive modern world, with advice on how to develop, build, market, and sell an innovative new product or service ahead of one's rivals in the field. 25,000 first printing.

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Recensione

“Monopoly Rules is a truly outstanding book—an example of a simple-sounding concept that has enormous power when fully explored, developed, and customized. The art form of financially successful companies is differentiation. Milind Lele adds a clear new meaning to the concept of differentiation, providing powerful insight into strategic thought and positioning applicable to every type of business. Monopoly Rules should be required reading for anyone participating in strategic thinking or planning activities. To build and sustain high-performance business cultures requires injecting a process of new thinking on a regular basis, and Monopoly Rules brings a new thought pattern capable of stimulating new direction and strategy.” —Robert Jenkins, former chairman and CEO of Sundstrand Corporation

“Monopoly Rules provides a fresh way of thinking about why companies succeed and where to look for new, breakthrough opportunities. Milind Lele’s book is critical for anyone interested in sustaining differentiation in businesses; the monopoly rules are the step-by-step guidelines for success in a world in which the mass market is in tatters.” —Dipak C. Jain, dean of the Kellogg School of Management, Northwestern University

“In Monopoly Rules, Milind Lele captures the missing link in the evolution of our understanding of how superior economic value is created. Milind calls it ‘monopoly’; Buffett ‘the franchise’; we at Briggs refer to it as ‘our sandbox.’ It is the legally ownable space in a market that the superior-value creator identifies, claims, and holds for a significant period of time. In so doing, Lele exposes one of the two great frauds perpetrated on American management: that ‘sustainable competitive advantage’ is a guarantee of superior profitability (the other is ‘best practices’ as a source of enhanced profitability).” —John. S. Shiely, chairman, president, and CEO of the Briggs and Stratton Corporation

“Monopoly Rules provides a really useful framework for sorting strategies that work from those that don’t. It is exactly how successful entrepreneurs’ minds work.” —Alfred R. Berkeley, former president of NASDAQ

"(A) powerful challenge to the established business literature that tends to consider sustainable competitive advantage (SCA) the key to success. . . If you want to compete, get a competitive advantage, but if you want to make money, get a monopoly. . . Monopoly Rules presents some powerful and innovative concepts coupled with practical guidance." —Financial Times

L'autore

Milind M. Lele is the managing director of SLC Consultants, Inc., a strategy consulting firm based in Chicago, Illinois. He was adjunct professor of strategy and marketing at the University of Chicago’s Graduate School of Business for more than eighteen years and presently teaches in Chicago GSB’s executive education programs all over the world. He obtained his Ph.D. from Harvard University and has published widely, including articles in Harvard Business Review and Sloan Management Review and two books, The Customer Is Key and Creating Strategic Leverage.

Dettagli dell?edizione

• Editore: Crown Pub
• Data di pubblicazione: 2005
• ISBN 10: 1400049725
• ISBN 13: 9781400049721
• Rilegatura: Copertina rigida
• Lingua: Inglese
• Numero di pagine: 223