Multi Pack: Sconomics for Business: Competition, Macrostability and Globalisation with Economics Dictionary - Brossura

Mcaleese

Brossura

ISBN 10: 1405814136 ISBN 13: 9781405814133

Casa editrice: Pearson Education Limited, 2004

Riassunto

"I have used "Economics for Business" as a key text on my Managerial Economics module in the Warwick MBA programme for a number of years. The book possesses the rare quality of being both accessible and rigorous. It is comprehensive, yet admirably succinct. The new material on international issues - such as trade agreements, currency crises and the Euro debate - in the latest edition will be greatly appreciated by teachers and students alike." Professor Robin Naylor, University of Warwick "Economics for Business" is an excellent text, which is very well written and demonstrates the wealth of knowledge possessed by its author." Professor Steve Bradley, University of Lancaster Specially tailored for a business-oriented audience, this text provides a complete introduction to economics for business programmes. With its non-technical and down-to-earth style this book will help make the economics module on your business or professional programme a more instructive and enjoyable experience. Features *Full coverage of central issues in business-oriented economics course e.g. interest rates and determinants of exchange rates.* Focuses on the increased openness and globalisation of the economy. *Coverage of both macro and micro topics. *Strikes a balance between theory and application. *Sets economic ideas in their historical and social context.*New!* Material on China in the WTO, deflation, Argentina's currency crisis, the pros and cons of joining the Euro. *New! Even more exercises and questions for discussion. Economics for Business is especially suitable for MBA and other executive programmes, as well as for post-experience conversion courses. Dermot McAleese is Whately Professor of Political Economy, and Dean of the Faculty of Business, Economics and Social Studies, at Trinity College Dublin. He has served on the Board of the Central Bank of Ireland and was visiting professor at the World Bank. He lectures on MBA and executive courses in Trinity College and he is a member of the visiting faculty of the Irish Management Institute and of the ENPC School of International Management (Paris). He has written extensively on economic policy and international economics. (PHOTO AGAIN?)

Su questa edizione

• Editore: Pearson Education Limited
• Data di pubblicazione: 2004
• ISBN 10: 1405814136
• ISBN 13: 9781405814133
• Rilegatura: Copertina flessibile