'This is an excellent publication, that correctly reviews the external environment associated with events, both in the context of the theoretical and operational' - Neil Robinson, University of Salford
Guiding readers through the practicalities of events management, this book is the resource for understanding the many elements of working successfully in the events industry.
Bridging the ever-widening gap between specialists, this book you will enable to be fully conversant with the application, theory, practicalities and value of events management essentials, including:
- equipment and design,
- planning
- marketing and PR,
- terminology
- legislation
- finance and budgeting
- technology
- sponsorship
- logistics
- the role of events tourism
Topics are brought to life through application to a range of events case studies, including live music venues, arenas, conference centres and community festivals.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
'Guiding readers through the practicality of events management, this textbook is a dependable and versatile resource for understanding the elements of working successfully in the events industry. It explains the application, theory, practicalities and value of events management essentials.'
The Financial Express
Introduction
Types of Events
Planning for Festivals, Conferences and Events
International and Legal Requirements for Event Organisers
Human Resource Management
Event Tourism
Marketing Process
Integrated Marketing Communications and Public Relations
Event Sponsorship
The Role of the Finance as a Resource
The Importance of Fundraising and other Sources of Finance
Costing and Pricing Strategies
Capital Investment Decisions
Event Logistics
An Integrated Approach
Events Production and Equipment Design
Lights and Associated Equipment in Common USAGE in Venues and Events
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Paperback. Condizione: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR005698453
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Da: HPB-Red, Dallas, TX, U.S.A.
paperback. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Codice articolo S_384089617
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Da: AwesomeBooks, Wallingford, Regno Unito
Paperback. Condizione: Very Good. Events Management: An Integrated and Practical Approach This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9781412923354
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Da: Bahamut Media, Reading, Regno Unito
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9781412923354
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Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: Very Good. 1st Edition. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo GRP65405237
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Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781412923354. Codice articolo 8681554
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Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781412923354. Codice articolo 8983664
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Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781412923354. Codice articolo 8681555
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Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781412923354. Codice articolo 8681556
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Da: Re-Read Ltd, Doncaster, Regno Unito
paperback. Condizione: Good. Book is in good condition. Ex-library copy with typical stamps and markings. Codice articolo G0251526
Quantità: 1 disponibili