Doing Business Research: A Guide to Theory and Practice

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9781412928793: Doing Business Research: A Guide to Theory and Practice

'It's not often that you'll find an article or book that explains what you need to know in such plain, simple terms. Treasure it' - Andrew Farrell, Doctoral Researcher, Loughborough University. 'Entertaining and authoritative without being patronising' - Professor Chris Hackley, Royal Holloway, University of London. 'This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers' - Professor Graham Hooley, Aston University. 'This book will fill a vital gap for post graduate research' - Professor Rod Brodie, University of Auckland Business School.For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do. Unrivalled in its nature, "Doing Business Research" addresses the research project as a whole and provides: essential detail of philosophical and theoretical matters that are crucial to conceptualising the nature of methodology; a pragmatic guide to why things are important and how they are important; a huge range of things to consider that the reader can use to develop their research project further; and, a resource book, providing extensive suggested reading to help the researcher do their research.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Book Description:

`This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers' - Professor Graham Hooley, Aston University

`This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers' - Professor Graham Hooley, Aston University (Bill Noffsinger 2011-02-25)

Contenuti:

What Is Research and Why Would Anyone Want To Do It?
The Scientific Approach to Research
The Interpretive Approach to Research
Reviewing Existing Literature
Theory, Conceptualisation and Hypotheses
Concepts, Constructs and Measurement
The Process of Measure Development
Research Design
Collecting Qualitative Data
Qualitative Data Analysis
Collecting Quantitative Data
How and Why Statistics Work
Quantitative Data Analysis I
Quantitative Data Analysis II
Mixing Methods and Paradigmatic Incommensurability
Writing and Talking about Your Work

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

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Lee, Nick; Lings, Ian
Editore: SAGE Publications Ltd
ISBN 10: 1412928796 ISBN 13: 9781412928793
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Descrizione libro SAGE Publications Ltd. PAPERBACK. Condizione libro: New. 1412928796 Brand New Book. Premium International Paperback & Softcover Edition with Same Contents. Fast Delivery. Codice libro della libreria INDSKT-9788132104544

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Descrizione libro 2008. Soft cover. Condizione libro: New. This book is BRAND NEW Soft cover International edition with black and white printing. ISBN number & cover page may be different but contents identical to the US edition word by word. Book is in English language. Codice libro della libreria UN-SAG-EE-460

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Descrizione libro Sage Publications Ltd, United Kingdom, 2008. Paperback. Condizione libro: New. 226 x 183 mm. Language: English . Brand New Book. It s not often that you ll find an article or book that explains what you need to know in such plain, simple terms. Treasure it - Andrew Farrell, Doctoral Researcher, Loughborough University. Entertaining and authoritative without being patronising - Professor Chris Hackley, Royal Holloway, University of London. This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers - Professor Graham Hooley, Aston University. This book will fill a vital gap for post graduate research - Professor Rod Brodie, University of Auckland Business School.For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do. Unrivalled in its nature, Doing Business Research addresses the research project as a whole and provides: essential detail of philosophical and theoretical matters that are crucial to conceptualising the nature of methodology; a pragmatic guide to why things are important and how they are important; a huge range of things to consider that the reader can use to develop their research project further; and, a resource book, providing extensive suggested reading to help the researcher do their research. Codice libro della libreria AAZ9781412928793

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Lee, Nick; Lings, Ian
Editore: Sage Publications Ltd, United Kingdom (2008)
ISBN 10: 1412928796 ISBN 13: 9781412928793
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Descrizione libro Sage Publications Ltd, United Kingdom, 2008. Paperback. Condizione libro: New. 226 x 183 mm. Language: English . Brand New Book. It s not often that you ll find an article or book that explains what you need to know in such plain, simple terms. Treasure it - Andrew Farrell, Doctoral Researcher, Loughborough University. Entertaining and authoritative without being patronising - Professor Chris Hackley, Royal Holloway, University of London. This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers - Professor Graham Hooley, Aston University. This book will fill a vital gap for post graduate research - Professor Rod Brodie, University of Auckland Business School.For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do. Unrivalled in its nature, Doing Business Research addresses the research project as a whole and provides: essential detail of philosophical and theoretical matters that are crucial to conceptualising the nature of methodology; a pragmatic guide to why things are important and how they are important; a huge range of things to consider that the reader can use to develop their research project further; and, a resource book, providing extensive suggested reading to help the researcher do their research. Codice libro della libreria AAZ9781412928793

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Descrizione libro SAGE Publications Ltd. Paperback. Condizione libro: new. BRAND NEW, Doing Business Research: A Guide to Theory and Practice, Nicholas Lee, Ian Lings, 'It's not often that you'll find an article or book that explains what you need to know in such plain, simple terms. Treasure it' - Andrew Farrell, Doctoral Researcher, Loughborough University. 'Entertaining and authoritative without being patronising' - Professor Chris Hackley, Royal Holloway, University of London. 'This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers' - Professor Graham Hooley, Aston University. 'This book will fill a vital gap for post graduate research' - Professor Rod Brodie, University of Auckland Business School.For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do. Unrivalled in its nature, "Doing Business Research" addresses the research project as a whole and provides: essential detail of philosophical and theoretical matters that are crucial to conceptualising the nature of methodology; a pragmatic guide to why things are important and how they are important; a huge range of things to consider that the reader can use to develop their research project further; and, a resource book, providing extensive suggested reading to help the researcher do their research. Codice libro della libreria B9781412928793

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Descrizione libro SAGE Publications Ltd, 2008. Condizione libro: New. 2008. Paperback. An integrated, accessible and humorous guide to why research methods are the way they are and how they do what they do. Num Pages: 448 pages, black & white tables, figures. BIC Classification: KJMV6. Category: (U) Tertiary Education (US: College). Dimension: 230 x 186 x 27. Weight in Grams: 798. . . . . . . Codice libro della libreria V9781412928793

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Descrizione libro SAGE Publications Ltd, 2008. Condizione libro: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: What Is Research and Why Would Anyone Want To Do It? The Scientific Approach to Research The Interpretive Approach to Research Reviewing Existing Literature Theory, Conceptualisation and Hypotheses Concepts, Constructs and Measurement The Process of Measure Development Research Design Collecting Qualitative Data Qualitative Data Analysis Quantitative Data Collection How and Why Statistics Work Quantitative Data Analysis I Quantitative Data Analysis II Mixing Methods and Paradigmatic Incommensurability Writing and Talking about Your Work. Codice libro della libreria ABE_book_new_1412928796

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