The idea of organizations using `storytelling' to make sense of themselves and their environment has generated a lot of excitement.
Written by the leading scholar in this field, Storytelling Organization explores how narrative and storytelling is an important part of an organization's strategy, development and learning processes. With excellent examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organizational storytelling connects with storytelling in everyday organizational life.
David Boje's theories and ideas in relation to the study of storytelling in organizations are highly influential and this book will be a `must have' for any student or scholar interested in the area.
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'Boje's work is a theoretical interpretation of how a writer would have to rethink a million times before he organises his script or story by weaving in all the characters, By doing this, the theories showcased in the book become essential reading for professionals in the film, journalism and advertising industry....Boje does well by reminding us of the basics. And it is here that he allows us to find who we really are as writers, and as organisations'
Vishal Krishna
Business World
David M. Boje is an amateur blacksmith artist, & Professor of Storytelling, Distinguished University Professor, and Bill Daniels Ethics Fellow in Management Department at New Mexico State University. He was awarded an honorary doctorate from Aalborg University, Denmark in 2011 for his contributions to quantum storytelling. He does keynote conference presentations and university seminars around the world. He is founder and president of Standing Conference for Management and Organizational Inquiry| founder and past editor, Tamara Journal and Chair of the NMSU Sustainability Council. He is former Bank of America Endowed Professorship of Management (awarded September 2006-2010), and past Arthur Owens Professorship in Business Administration (June 2003-June 2006) in the Management Department at New Mexico State University.
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