Campaign for President: The Managers Look at 2012 - Brossura

Institute Of Politics; John F. Kennedy School Of Government; Harvard University

Brossura

ISBN 10: 1442222476 ISBN 13: 9781442222472

Casa editrice: Rowman & Littlefield Pub Inc, 2013

Riassunto

In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2012 race for the Republican nomination and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University’s Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2012 is essential reading for anyone interested in the inner workings of national political campaigns.

Su questo libro

L'autore:

The Institute of Politics at the Harvard Kennedy School has sponsored a post-election conference of campaign managers and media every four years since 1972. The series has become a principal resource for scholars, students, and practitioners.

Su questa edizione

• Editore: Rowman & Littlefield Pub Inc
• Data di pubblicazione: 2013
• ISBN 10: 1442222476
• ISBN 13: 9781442222472
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 265