Everyone knows his or her favourite colour, the foods we most enjoy, and which season of The Sopranos deserves the most stars on Netflix. But what does it really mean when we like something? How do we decide what's good? Is it something biological? What is the role of our personal experiences in shaping our tastes? And how do businesses make use of this information? Comprehensively researched and singularly insightful, You May Also Like delves deep into psychology, marketing and neuroscience to answer these complex and fascinating questions. From the tangled underpinnings of our food choices, to the discrete dynamics of the pop charts and our playlists, to our non-stop procession of 'thumbs' and 'likes' and 'stars,' to our insecurity before unfamiliar works of art, the book explores how we form our preferences - and how they shape us. It explains how difficult it is, even for experts, to pinpoint exactly what makes something good or enjoyable, and how the success of companies like Netflix, Spotify and Yelp! depends on the complicated task of predicting what we will enjoy. Like Traffic, this book takes us on a fascinating and consistently surprising intellectual journey that helps us better understand how we perceive and appreciate the world around us.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Praise for Atomic City: Adventures Among The Ruins of Atomic America "A crucial and dazzling book, masterful, and for me at least, intoxicating."-Dave Eggers
Tom Vanderbilt has written for many publications, including The New York Times Magazine, The Wall Street Journal Magazine, The Financial Times, The London Review of Books, among many others. He is author of Traffic: Why We Drive the Way We Do (and What It Says About Us) and Survival City: Adventures Among the Ruins of Atomic America. He is a winner of the Warhol Foundation Arts Writers grant, among other honours. He lives in Brooklyn, NY.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
EUR 5,76
Da: Regno Unito a: U.S.A.
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Paperback. Condizione: USED_VERYGOOD. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR007577955
Quantità: 2 disponibili
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Paperback. Condizione: USED_GOOD. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR008850843
Quantità: 1 disponibili
Da: AwesomeBooks, Wallingford, Regno Unito
Condizione: USED_VERYGOOD. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9781471100048
Quantità: 3 disponibili
Da: Bahamut Media, Reading, Regno Unito
Condizione: USED_VERYGOOD. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9781471100048
Quantità: 3 disponibili
Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: USED_VERYGOOD. UK ed. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 15162803-6
Quantità: 1 disponibili
Da: Brit Books, Milton Keynes, Regno Unito
Hardcover. Condizione: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Codice articolo 3614428
Quantità: 3 disponibili
Da: Greener Books, London, Regno Unito
Hardcover. Condizione: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Codice articolo 2929820
Quantità: 1 disponibili