Articoli correlati a Exploring Media Research: Theories, Practice, and Purpose
Sinossi
Donald Trump’s use of Twitter, the "Angelina Effect," social media mourning, cyber-bullying: in today’s media environment, evidence of media influence is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do.
In Exploring Media Research, author Andy Ruddock explains that the only way to learn or teach about media research is to do it. Carefully balancing theory and practice, he demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. This book:
- Explains how principles of motivation, causation, generalizability, and ethics apply to media research.
- Outlines different forms of ‘reality’ created by media stories, media users, and the blending of media and interpersonal communication.
- Identifies key areas of research, from media industries, content and events to regulation, policy and audiences.
- Demonstrates how key concepts translate into actual research methods, from archival and field research to the analysis of ‘big data’.
- Brings theory to life throughout with a range of contemporary case studies.
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Informazioni sull?autore
Andy Ruddock lectures in Communications and Media Studies at Monash University. He has authored four books on researching media influence. Andy is known for his work on Cultivation Theory. He has published over 50 book chapters and journal articles, applying this theory to media violence, gaming, reality TV, political celebrity pornography, drug and alcohol abuse, sport and media education. Andy is currently writing Cultivation Theory and Digital Media Challenges. This new book details the history of cultivation theory and explains its relevance to contemporary “isms”; activism, sexism, Trumpism, and extremism.
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Exploring Media Research: Theories, Practice, and Purpose
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Exploring Media Research
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Sage Publications|SAGE Publications Ltd, 2017
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Gebunden. Condizione: New. This book is a pragmatic guide to both gathering and analysing media data and helps readers make sense of how media are involved in politics, by bringing media research to life with vivid case studies.This book is a pragmatic guide to both gathering and. Codice articolo 447873012
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Exploring Media Research: Theories, Practice, and Purpose
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Exploring Media Research
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Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -From Donald Trump s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Researchis an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies,Exploring Media Researchis a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies. 320 pp. Englisch. Codice articolo 9781473902534
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Exploring Media Research : Theories, Practice, and Purpose
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SAGE Publications Ltd, 2017
ISBN 10: 1473902533
ISBN 13: 9781473902534
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Exploring Media Research : Theories, Practice, and Purpose
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SAGE Publications Ltd, 2017
ISBN 10: 1473902533
ISBN 13: 9781473902534
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Condizione: As New. Unread book in perfect condition. Codice articolo 29737810
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Exploring Media Research: Theories, Practice, and Purpose
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Hardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 701. Codice articolo C9781473902534
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Exploring Media Research : Theories, Practice, and Purpose
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Exploring Media Research : Theories, Practice, and Purpose
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Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - From Donald Trump s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Researchis an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies,Exploring Media Researchis a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies. Codice articolo 9781473902534
Quantità: 1 disponibili