Harvard Business Review on Innovation - Brossura

Christensen, Clayton M.; Overdorf, Michael; MacMillan, Ian; McGrath, Rita; Thomke, Stefan

Brossura

ISBN 10: 1578516145 ISBN 13: 9781578516148

Casa editrice: Harvard Business School Pr, 2001

Riassunto

In today's ever-changing economic landscape, innovation has become even more of a key factor influencing strategic planning. This helpful volume will help the reader recognize and seize innovation opportunities.

The Harvard Business Review Paperback Series
The series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.

Su questo libro

L'autore:

Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.

Contenuti:

Creating New Market Space
(W. Chan Kim and Renée A. Mauborgne)

Creating Breakthroughs at 3M
(Eric von Hippel, Stefan Thomke, and Mary Sonnack)

Building an Innovation Factory
(Andrew Hargadon and Robert I. Sutton)

Knowing a Winning Business Idea When You See One
(W. Chan Kim and Renée A. Mauborgne)

Meeting the Challenge of Disruptive Change
(Clayton M. Christensen and Michael Overdorf)

Discovering New Points of Differentiation
(Ian C. MacMillan and Rita Gunther McGrath)

From Spare Change to Real Change: The Social Sector as Beta Site for Business Innovation
(Rosabeth Moss Kanter)

Enlightened Experimentation: The New Imperative Innovation
(Stefan Thomke)

Su questa edizione

• Editore: Harvard Business School Pr
• Data di pubblicazione: 2001
• ISBN 10: 1578516145
• ISBN 13: 9781578516148
• Rilegatura: Copertina flessibile
• Numero di pagine: 222