Paul Rand: A Designer's Art - Rilegato

Rand, Paul

Rilegato

ISBN 10: 1616894865 ISBN 13: 9781616894863

Casa editrice: Princeton Architectural Pr, 2016

Riassunto

If Paul Rand was the most influential American graphic designer of the twentieth century, then Paul Rand: A Designer's Art is the most important on his work. A comprehensive collection of his most important and best-known designs, A Designer's Art gives unique insight into Rand's design process and theory. This new edition of Rand's classic monograph, long unavailable, meticulously re-creates the graphic quality of the original. It includes more than two hundred illustrations and twenty-seven essays, and a new afterword by Steven Heller. This book is required reading for anybody interested in modern design.

Su questo libro

Recensione:

'Mr. Rand's work is distinguished for its ready wit and richness of reference . . . [He] describes his work with the same precision, economy, and passion he displays in his graphic designs, and he lets us understand the nature of his relationships with his clients, his audience, and his art.' --Alan Fern, New York Times Book Review

L'autore:

Paul Rand (1914–1996) was one of the most influential American graphic designers of the twentieth century. In addition to teaching graphic design at Yale for nearly thirty years, he also designed the iconic logos for ABC, IBM, and UPS.

Su questa edizione

• Editore: Princeton Architectural Pr
• Data di pubblicazione: 2016
• ISBN 10: 1616894865
• ISBN 13: 9781616894863
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 246