The Game Changer: How Every Leader Can Drive Everyday Innovation - Brossura

Lafley, A. G.; Charan, Ram

Brossura

ISBN 10: 1846681626 ISBN 13: 9781846681622

Casa editrice: Profile Books Ltd, 2008

Riassunto

It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book Lafley explains how making innovation more than just a stand-alone activity enabled him to turn around growth, productivity and the bottom line. As this book shows, innovation can become a reliable and repeatable game-changer for any business in all areas of the organisation, from the CEO's desk to the everyday activities of each employee. By using new insights and easy-to-relate-to stories from P&G and other companies - describing, for example, the best way to brainstorm, and the "innovation portfolio" - this book is destined to become as influential as Good to Great and as Charan's own bestseller, Execution.

Su questo libro

Descrizione del libro:

A.G Lafley, chairman and CEO of Procter & Gamble, and Ram Charan, named the 'hottest management consultant in America' by Newsweek, show how to change your business by making innovation the centre of activity, driving everything from hiring and budgeting to strategy.

L'autore:

A.G. Lafley, described as the 'king of management' by Fortune Magazine, has been the chairman and CEO of Proctor & Gamble since 2000 and in 2006 was named CEO of the Year by Chief Executive magazine. He lives in New York.

Ram Charan, who learned the art and science of business in his family's shoe shop, has consulted for many well-known companies, including GE, KLM and DuPont and is a bestselling author. He recently bought his first flat in Dallas, Texas, aged 67.

Su questa edizione

• Editore: Profile Books Ltd
• Data di pubblicazione: 2008
• ISBN 10: 1846681626
• ISBN 13: 9781846681622
• Rilegatura: Copertina flessibile
• Numero di pagine: 320