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EUR 2,47
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Descrizione libro Condizione: New. Codice articolo 20268158-n
Descrizione libro Paperback. Condizione: new. Paperback. Bestselling authors Chip and Dan Heath show you how to overcome your brain's natural shortcomings and make better decisions. Winner in the Practical Manager category of the CMI Management Book of the Year awards 2014.Just making a decision can be hard enough, but how do you begin to judge whether it's the right one? Chip and Dan Heath, authors of #1 New York Times best-seller Switch, show you how to overcome your brain's natural shortcomings.In Decisive, Chip and Dan Heath draw on decades of psychological research to explain why we so often get it very badly wrong - why our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking. At the same time they demonstrate how relatively easy it is to avoid the pitfalls and find the best answers, offering four simple principles that we can all learn and follow. In the process, they show why it is that experts frequently make mistakes. They demonstrate the perils of getting trapped in a narrow decision frame. And they explore people's tendency to be over-confident about how their choices will unfold.Drawing on case studies as diverse as the downfall of Kodak and the inspiring account of a cancer survivor, they offer both a fascinating tour through the workings of our minds and an invaluable guide to making smarter decisions.Winner in the Practical Manager category of the CMI Management Book of the Year awards 2014. Drawing on case studies as diverse as the downfall of Kodak and the inspiring account of a cancer survivor, they offer both a fascinating tour through the workings of our minds and an invaluable guide to making smarter decisions.Winner in the Practical Manager category of the CMI Management Book of the Year awards 2014. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781847940865
Descrizione libro Condizione: New. pp. 224. Codice articolo 96033515
Descrizione libro paperback. Condizione: New. Language: ENG. Codice articolo 9781847940865
Descrizione libro Paperback. Condizione: New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE. Codice articolo 9781847940865-GDR
Descrizione libro Paperback. Condizione: Brand New. 336 pages. 7.80x5.08x0.83 inches. In Stock. Codice articolo __1847940862
Descrizione libro Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days. Codice articolo B9781847940865
Descrizione libro Condizione: New. Buy with confidence! Book is in new, never-used condition. Codice articolo bk1847940862xvz189zvxnew
Descrizione libro Paperback. Condizione: New. Codice articolo 6666-GRD-9781847940865
Descrizione libro Paperback. Condizione: new. New. Fast Shipping and good customer service. Codice articolo Holz_New_1847940862