People in general are concerned about the health of themselves and their families, but they lack reliable access to health knowledge. In order to ensure that people get accurate medical knowledge, dissemination of such knowledge by medical professionals is advocated. This is the basis of medical communication. This book covers the theoretical model of medical communication, explains the differences from medical science popularization and health communication, and from the perspective of medical practice, provides many examples to illustrate the practical application and significance of medical communication. It is hoped that this book will attract more people to join the team of medical communicators, pass the correct medical knowledge to the public, and ultimately the incidence and mortality of diseases can be reduced and the health level of people improved.
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Dr Tao Wang obtained his undergraduate medical training at the Shanghai Second Medical University, China, and his PhD in Surgery at Tongji University, China. He has over 20 years of experience working in orthopedic trauma clinic at Shanghai Sixth People's hospital. He has published more than 80 academic papers in leading journals including The Lancet. He has won the second prize of China National Science and Technology Progress Award. In 2018 he was invited as a special guest to the Academician Conference of the Chinese Academy of Sciences and Chinese Academy of Engineering.
Dr Zhongqing Xu obtained her undergraduate medical training at the Shanghai Medical University, China, and her master's degree in Internal Medicine at Shanghai Jiao Tong University School of Medicine, China. She was a visiting scholar at the Faculty of Medicine, University of Ottawa in 2017 and studied short-term in HKFCP and RCGP in 2019. She has worked in the emergency department and general practice department of Tongren Hospital for more than 20 years. She has published more than 20 academic papers.
Dr Yi Mou obtained her PhD in Communication from University of Connecticut in the U.S. Her research interests include new media studies and health communication, such as employing new media tools to achieve health preventive objectives. She has published more than 30 papers in SCI- and SSCI-indexed journals and won several awards from international conferences. She also serves on the editorial board of five international academic journals.
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