The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
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Descrizione libro Soft Cover. Condizione: new. This item is printed on demand. Codice articolo 9783110489309
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Descrizione libro Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. 268 pp. Englisch. Codice articolo 9783110489309
Descrizione libro Paperback. Condizione: Brand New. 2nd edition. 249 pages. 9.50x6.50x0.75 inches. This item is printed on demand. Codice articolo zk3110489309
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