Automotive Management: Navigating the Next Decade of Auto Industry Transformation - Rilegato

Diehlmann, Jens; Häcker, Joachim

Rilegato

ISBN 10: 3486597809 ISBN 13: 9783486597806

Casa editrice: De Gruyter Oldenbourg, 2010

Riassunto

The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.

Su questo libro

L'autore:

Jens Diehlmann ist Partner im Bereich Financial Services Advisory bei Ernst & Young Europe. Die Schwerpunkte seiner mehr als 14 jährigen Beratungserfahrung liegen in den Bereichen Geschäftsstrategie, Leasing und Finanzierung sowie Bankgründung. Herr Diehlmann hat an der Justus-Liebig Universität Giessen Wirtschaftswissenschaften studiert.

Su questa edizione

• Editore: De Gruyter Oldenbourg
• Data di pubblicazione: 2010
• ISBN 10: 3486597809
• ISBN 13: 9783486597806
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 236