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9783638762045: Critically review how the resource-based view has developed our understanding of strategy
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Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 75%, University of the West of England, Bristol (Bristol Business School), course: Strategic Management, 17 entries in the bibliography, language: English, abstract: There is no common definition of strategy or the way how to implement it. However, it is common understanding that the purpose of each business1 is to maximise profit and that this is reached through a competitive advantage a firm might have over its rivals. Therefore, strategy should describe a mean to manage and direct a business in its environment towards a favourable market position which offers a competitive advantage (e.g. Rumelt, 1996; Porter, 1996). In this sense, "a firm is said to have a sustained competitive advantage when it is implementing a value creating strategy not simultaneously being implemented by any current or potential competitors and when these other firms are unable to duplicate the benefits of this strategy." (Barney, 1991: 102) However, there are different approaches regarding what strategies need to be based upon to achieve that competitive advantage, i.e. what are the sources for a favourable market position and a competitive advantage.

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  • EditoreGRIN Verlag
  • Data di pubblicazione2007
  • ISBN 10 3638762041
  • ISBN 13 9783638762045
  • RilegaturaCopertina flessibile
  • Numero edizione2
  • Numero di pagine16

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9783638761994: Critically review how the resource-based view has developed our understanding of strategy.

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ISBN 10:  3638761991 ISBN 13:  9783638761994
Casa editrice: GRIN Verlag, 2007
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Katja Kirsch
Editore: GRIN Verlag Nov 2007 (2007)
ISBN 10: 3638762041 ISBN 13: 9783638762045
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Descrizione libro Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 75%, University of the West of England, Bristol (Bristol Business School), course: Strategic Management, language: English, abstract: There is no common definition of strategy or the way how to implement it. However, it is common understanding that the purpose of each business1 is to maximise profit and that this is reached through a competitive advantage a firm might have over its rivals. Therefore, strategy should describe a mean to manage and direct a business in its environment towards a favourable market position which offers a competitive advantage (e.g. Rumelt, 1996; Porter, 1996).In this sense, 'a firm is said to have a sustained competitive advantage when it is implementing a value creating strategy not simultaneously being implemented by any current or potential competitors and when these other firms are unable to duplicate the benefits of this strategy.' (Barney, 1991: 102) However, there are different approaches regarding what strategies need to be based upon to achieve that competitive advantage, i.e. what are the sources for a favourable market position and a competitive advantage. 16 pp. Englisch. Codice articolo 9783638762045

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Katja Kirsch
Editore: GRIN Verlag (2007)
ISBN 10: 3638762041 ISBN 13: 9783638762045
Nuovo Taschenbuch Quantità: 1
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Descrizione libro Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 75%, University of the West of England, Bristol (Bristol Business School), course: Strategic Management, language: English, abstract: There is no common definition of strategy or the way how to implement it. However, it is common understanding that the purpose of each business1 is to maximise profit and that this is reached through a competitive advantage a firm might have over its rivals. Therefore, strategy should describe a mean to manage and direct a business in its environment towards a favourable market position which offers a competitive advantage (e.g. Rumelt, 1996; Porter, 1996).In this sense, 'a firm is said to have a sustained competitive advantage when it is implementing a value creating strategy not simultaneously being implemented by any current or potential competitors and when these other firms are unable to duplicate the benefits of this strategy.' (Barney, 1991: 102) However, there are different approaches regarding what strategies need to be based upon to achieve that competitive advantage, i.e. what are the sources for a favourable market position and a competitive advantage. Codice articolo 9783638762045

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