Articoli correlati a Managing Marketing Strategies & Brand Equity

Managing Marketing Strategies & Brand Equity - Brossura

 
9786202062077: Managing Marketing Strategies & Brand Equity
  • EditoreLAP LAMBERT Academic Publishing
  • Data di pubblicazione2018
  • ISBN 10 620206207X
  • ISBN 13 9786202062077
  • RilegaturaCopertina flessibile
  • Numero di pagine72

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ISBN 10: 620206207X ISBN 13: 9786202062077
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Syed Irfan Shafi
ISBN 10: 620206207X ISBN 13: 9786202062077
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Developing a marketing strategy is vital for any business. Without one, efforts, however strong and 'sensible', to attract customers are likely to be haphazard, inefficient and necessarily ineffective. The focus of any business should be making it sure that products and services meet customer needs, and then developing long-term and profitable relationships with those customers for sustained mutual interests. To achieve this, you will need to create a flexible but well-structured strategy that can respond to changes in a dynamic continuum of customer perceptions and demands. One of the key elements of a successful marketing strategy is building a strong brand equity which is considered as one of the most important assets of any business. Marketing activities can facilitate increasing brand awareness as well as creating the right brand image on the psyche of the customers. Managing marketing strategies and brand equity helps marketing oriented leaders and professionals build strong brands that eventually lead to increased market share. The book is intended to be a ready reckoner in this endeavour. 72 pp. Englisch. Codice articolo 9786202062077

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Syed Irfan Shafi
ISBN 10: 620206207X ISBN 13: 9786202062077
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Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Developing a marketing strategy is vital for any business. Without one, efforts, however strong and 'sensible', to attract customers are likely to be haphazard, inefficient and necessarily ineffective. The focus of any business should be making it sure that products and services meet customer needs, and then developing long-term and profitable relationships with those customers for sustained mutual interests. To achieve this, you will need to create a flexible but well-structured strategy that can respond to changes in a dynamic continuum of customer perceptions and demands. One of the key elements of a successful marketing strategy is building a strong brand equity which is considered as one of the most important assets of any business. Marketing activities can facilitate increasing brand awareness as well as creating the right brand image on the psyche of the customers. Managing marketing strategies and brand equity helps marketing oriented leaders and professionals build strong brands that eventually lead to increased market share. The book is intended to be a ready reckoner in this endeavour. Codice articolo 9786202062077

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Syed Irfan Shafi
ISBN 10: 620206207X ISBN 13: 9786202062077
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Da: moluna, Greven, Germania

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Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Irfan Shafi SyedDr Syed Irfan Shafi is working as Assistant Professor at Islamic University of Science and Technology (IUST) Pulwama Kashmir. He earned PhD from Pondicherry Central University in the area of Marketing Management.D. Codice articolo 385923937

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