SELF-SERVICE TECHNOLOGY ADOPTION AND POST PURCHASE INTENTIONS: A CASE OF DEPOSIT MONEY BANKS CUSTOMERS IN PORT HARCOURT - Brossura

Nwachukwu, Darlington

 
9786206150237: SELF-SERVICE TECHNOLOGY ADOPTION AND POST PURCHASE INTENTIONS: A CASE OF DEPOSIT MONEY BANKS CUSTOMERS IN PORT HARCOURT
Brossura
ISBN 10: 6206150232 ISBN 13: 9786206150237
Casa editrice: LAP LAMBERT Academic Publishing, 2023

Sinossi

The issue of service delay in most deposit money bank counters in Africa caused by front desk bank employees' slow pace of attending to customers which generates queue and customer complaint is terrible. Most often, customers of some deposit money banks within Port Harcourt complain of long queue in banking premises and how difficult it is to make withdrawal or payment inside the bank due to bank staff slow pace of attending to customers. This act negatively impacts on the post purchase intentions of most of the bank customers who often complain and grumbles. Several of these customers are scared of using online transactions due to fear of being duped by online fraudsters. This study tried to empirically investigate the impact self-service technology such as the banks mobile app and ATM card perceived ease of use, perceived usefulness and perceived low risk by customers of deposit money banks will influence their post purchase intentions.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Editore
LAP LAMBERT Academic Publishing
Data di pubblicazione
2023
Lingua
Inglese
ISBN 10 
6206150232
ISBN 13 
9786206150237
Rilegatura
Copertina flessibile
Numero di pagine
52
Contatto del produttore
non disponibile
Persona responsabile
KreGa Onlinehandel GmbH
4950000000000
info@krega-onlinehandel.de

Birkenweg 31
Brakel
33034
Germania