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Event Management & Event Tourism

Getz, Donald

Editore: Cognizant Communication Corp, 1997
ISBN 10: 188234510X / ISBN 13: 9781882345106
Usato / Quantità: 1
Da Nearfine Books (Brooklyn, NY, U.S.A.)
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Titolo: Event Management & Event Tourism

Casa editrice: Cognizant Communication Corp

Data di pubblicazione: 1997

Condizione libro: very good


Gently used. Expect delivery in 20 days. Codice inventario libreria 9781882345106-3

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Riassunto: This classic text/reference has established itself a the college and university leve in the growing fields of event management and event tourism. Its also serves as the training and reference book of choice for professionals in the events and toourism fields. It is the first comprehensive text one event management with systematic coverage of, planning, leadership, organization, coordination, programming, humand resurces and volunteers, financing, marketing, evaluation, impact management. Contains a comprehesive bibliograph, over 600 entries and a detailed index.

L'autore: Donald Philip Getz, Ph.D., is Professor of Tourism and Hospitaoity Management at the Univ of Calgary. He specializes in event management and event touris, tourism planning, rural and resort tourism, destination management, and impact evaluation.

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Valutazione libreria: 4 stelle

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