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Marketing on the Internet: A Proven 12-Step Plan for Promoting, Selling, and Delivering Your Products and Services to Millions over the Information Superhighway

Mathiesen, Michael

Editore: Maximum Pr, 1995
ISBN 10: 1885068018 / ISBN 13: 9781885068019
Usato / Quantità: 1
Da Nearfine Books (Brooklyn, NY, U.S.A.)
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Titolo: Marketing on the Internet: A Proven 12-Step ...

Casa editrice: Maximum Pr

Data di pubblicazione: 1995

Condizione libro: very good


Gently used. Expect delivery in 2-3 weeks. Codice inventario libreria 9781885068019-3

Su questo libro:

Riassunto: This step-by-step guide for planning, promoting, and selling products and services to millions of customers over the information superhighway covers CompuServe, America Online, and Prodigy, in addition to the Internet.

Recensione: Michael Mathiesen presents a market-smart and Net-savvy approach to doing business on the Net--in a spam-free and definite value-added manner. His sensible advice comes from the lessons of long experience. The core of his approach is a 12-step process to target your audience, refine your message, and deliver it as a service rather than a sales pitch. And he insists that you have a real service to offer, which helps companies rethink their relationship with their customers--especially those online who can spot an advertisement disguised as a garbage give-away site in less than three clicks. He also covers the best places to put your message, good advice on dealing with money over the net, and some success stories to inspire and fuel the imagination. Included is a CD-ROM of Internet access software.

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Libreria: Nearfine Books
Indirizzo: Brooklyn, NY, U.S.A.

Libreria AbeBooks dal: 13 giugno 2014
Valutazione libreria: 4 stelle

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Descrizione libreria: Nearfine Books is a bookseller specialised in hard-to-find and out-of-print titles. We are based in London and New York.