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The Monocle Guide to Good Business

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ISBN 10: 3899555376 / ISBN 13: 9783899555370
Editore: Gestalten Aug 2014, 2014
Nuovi Condizione: Neu Buch
Da Rhein-Team Lörrach Ivano Narducci e.K. (Lörrach, Germania)

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Neuware - Kann jemand die Welt anhalten und uns zeigen, wie man heute erfolgreich arbeitet Monocle kann. Seit 2007 ermutigt das Monocle-Magazin seine Leser, an eigene Ideen zu glauben und beruflich andere Wege zu gehen. The Monocle Guide to Work stellt Menschen vor, die in Manufakturen, kleinen Büros und kreativen Brutstätten für ihre Idee einstehen. Was sie antreibt, sind Spaß an der Arbeit, kreative Herausforderungen, Selbstverwirklichung und Gestaltungsspielraum.Was sich wie ein roter Faden durch die rund 300 Seiten zieht, ist der Anspruch, Ideen zu entwickeln und sie auch zu leben. Das Buch reflektiert, wie Menschen ihrer Leidenschaft folgen und damit erfolgreich sind. Es eröffnet eine neue Perspektive auf eine moderne Arbeitswelt. Da gibt es eine junge Generation von Handwerkern, die sich lieber die Hände schmutzig macht, als Vorlesungen zu lauschen. Oder CEOs, die ohne MBA ihr Unternehmen führen. Man erfährt aber auch, warum sich ein Bürohund lohnt, wie in Japan eine Visitenkarte überreicht wird und dass es tatsächlich egal ist, wenn man in Brasilien zu einem Geschäftstermin zu spät erscheint. The Monocle Guide to Work führt die journalistische Beharrlichkeit und das ästhetische Empfinden des Monocle-Magazins um den Wallpaper -Gründer Tyler Brûlé fort. Das Buch präsentiert authentische Fotos, Illustrationen, Unternehmensprofile und inspirierende Essays. In gewohnt charmanter Monocle-Qualität geht es zentralen Fragen nach: Wo ist der beste Ort, um sein Unternehmen zu gründen Wie baut man sein Unternehmen als Marke auf Was sind die Business-Etiketten der Welt Was macht einen inspirierenden Arbeitsplatz aus Wer sich Zeit nimmt, dieses inspirierende Handbuch zu lesen, wird vom subtilen Stil und der journalistischen Substanz überzeugt sein. Und Lust bekommen, seine eigene Geschäftsidee auf den Weg zu bringen. 304 pp. Englisch. Codice inventario libreria 9783899555370

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Titolo: The Monocle Guide to Good Business

Casa editrice: Gestalten Aug 2014

Data di pubblicazione: 2014

Legatura: Buch

Condizione libro:Neu

Descrizione articolo

Riassunto:

The Monocle Guide to Work follows up on the success of The Monocle Guide to Better Living. The book offers multifaceted perspectives on the world of work today and in the future--from compelling business ideas to inspiring company cultures. Ever since the launch of Monocle in 2007 this highly successful global magazine and media brand has championed a clear and new take on the world of work It has encouraged its readers to start their own businesses, do the thing that makes them feel fulfilled (even if it means ditching a comfortable corporate salary), and find places to build their HQ that deliver a good quality of life too. The magazine's belief in making things (and making them well), using your hands, doing an apprenticeship, and keeping things small and tight has linked perfectly with a community of entrepreneurs who are determined to find their own way in the world --and know that this will allow them to run their lives in new and fresh ways. These developments are also expressed in the maker movement, new shared spaces, and unusual business schools. So it was a natural step for the magazine's team to create The Monocle Guide to Work. This guide is not your traditional business book, but it does give advice on how to go from clever fledgling idea to success story and introduces people with inspiring stories. The Monocle Guide to Work is also a picture-rich journey for anyone who runs a company, wants to run a company, or wishes their boss had some new ideas It will even tell you why you need an office dog. From the best business neighborhoods to the sturdiest desks, this book will have you planning a new career --or at least fixing your office. It's a book that should be thumbed and used. It's a manual and a manifesto, a guide and a good read.

Sinossi:

Ever since the launch of Monocle in 2007 this highly successful global magazine and media brand has championed a clear and new take on the world of work. It has encouraged its readers to start their own businesses, do the thing that makes them feel fulfilled (even if it means ditching a comfortable corporate salary), and find places to build their HQ that deliver a good quality of life too. The magazine s belief in making things (and making them well), using your hands, doing an apprenticeship, and keeping things small and tight has linked perfectly with a community of entrepreneurs who are determined to find their own way in the world and know that this will allow them to run their lives in new and fresh ways. These developments are also expressed in the maker movement, new shared spaces, and unusual business schools. So it was a natural step for the magazine s team to create The Monocle Guide to Work. This guide is not your traditional business book, but it does give advice on how to go from clever fledgling idea to success story and introduces people with inspiring stories. The Monocle Guide to Work is also a picture-rich journey for anyone who runs a company, wants to run a -company, or wishes their boss had some new ideas. It will even tell you why you need an office dog. From the best business neighborhoods to the sturdiest desks, this book will have you planning a new career or at least fixing your office. It s a book that should be thumbed and used. It s a manual and a manifesto, a guide and a good read.

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