ISBN 10: 0978537130 / ISBN 13: 9780978537135
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Descrizione:

Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether you're a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more. It has: Over 200 full-color illustrations Details appreciated by people with tight deadlines Hundreds of techniques to reinforce your strategies Tips for writing persuasive copy that "hooks" customers The book is organized in 11 sections: Good Marketing Requires Good Design Make Visual Elements Memorable Writing Persuasive Content and Making it Flow The Best Typography for Design and Readability Laying Out Your Pages with Style Design Solutions for Specific Projects Working with Digital Imagery The Role of Color in Your Design Getting Graphics Files Ready to Print Answers to Your Printing Questions Resources. Codice inventario libreria

Su questo libro:

Book ratings provided by GoodReads):
4 valutazione media
(1 valutazioni)

Riassunto: This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether you're a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more.

It has:
? Over 200 full-color illustrations
? Nearly 200 hyperlinks that help you find subjects fast
? Details appreciated by people with tight deadlines
? Hundreds of techniques to reinforce your strategies
? Tips for writing persuasive copy that ?hooks? customers

The book is organized in 11 sections:
· Good Marketing Requires Good Design
· Make Visual Elements Memorable
· Writing Persuasive Content and Making it Flow
· The Best Typography for Design and Readability
· Laying Out Your Pages with Style
· Design Solutions for Specific Projects
· Working with Digital Imagery
· The Role of Color in Your Design
· Getting Graphics Files Ready to Print
· Answers to Your Printing Questions
· Resources

Reviews:

?Rarely does a graphic designer come along who has mastered marketing principles as well as proven design concepts.

Turn Eye Appeal into Buy Appeal reveals everything you need to know about creating printed materials?from brochures to books. You?ll discover easy, proven techniques to turn marketing pieces into eye-catching, persuasive sales tools . . . without a degree in commercial art!

Let this design pro lead you through these colorful, informative and valuable pages. This is a ?must? read for anyone who creates printed materials. It will be your constant reference.

Karen has hit the nail on the head with Turn Eye Appeal into Buy Appeal.?

-- Dan Poynter, ParaPublishing, author of the best-selling book, The Self-Publishing Manual

L'autore: Karen Saunders founded MacGraphics Services in 1990 to help business owners present themselves and their services professionally through well-branded graphics. She designs ads, logos, one-sheets, book covers and interiors, corporate identity pieces, audio and video packaging, and much more.

Karen has designed the covers of 21 books that have become best-sellers or won awards, including the 2005 Writer's Digest "Grand Prize" winner for the best self-published book in America.

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Condizione libro: New

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1.

Saunders, Karen
Editore: MacGraphics Services
ISBN 10: 0978537130 ISBN 13: 9780978537135
Usato PAPERBACK Quantità: 1
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Hawking Books
(Lake Arrowhead, CA, U.S.A.)
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Descrizione libro MacGraphics Services. PAPERBACK. Condizione libro: Very Good. 0978537130 Very Good Condition. Tight and Neat. Five star seller - Buy with confidence!. Codice libro della libreria Z0978537130Z2

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Saunders, Karen A.
Editore: MacGraphics Services (2016)
ISBN 10: 0978537130 ISBN 13: 9780978537135
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Descrizione libro MacGraphics Services, 2016. Paperback. Condizione libro: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Codice libro della libreria ria9780978537135_lsuk

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Karen A Saunders
Editore: Macgraphics Services, United States (2006)
ISBN 10: 0978537130 ISBN 13: 9780978537135
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Descrizione libro Macgraphics Services, United States, 2006. Paperback. Condizione libro: New. 277 x 211 mm. Language: English . Brand New Book ***** Print on Demand *****.This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether you re a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more. It has: Over 200 full-color illustrations Details appreciated by people with tight deadlines Hundreds of techniques to reinforce your strategies Tips for writing persuasive copy that hooks customers The book is organized in 11 sections: Good Marketing Requires Good Design Make Visual Elements Memorable Writing Persuasive Content and Making it Flow The Best Typography for Design and Readability Laying Out Your Pages with Style Design Solutions for Specific Projects Working with Digital Imagery The Role of Color in Your Design Getting Graphics Files Ready to Print Answers to Your Printing Questions Resources. Codice libro della libreria AAV9780978537135

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Karen A Saunders
Editore: Macgraphics Services (2006)
ISBN 10: 0978537130 ISBN 13: 9780978537135
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Descrizione libro Macgraphics Services, 2006. PAP. Condizione libro: New. New Book. Delivered from our US warehouse in 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND.Established seller since 2000. Codice libro della libreria IP-9780978537135

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Karen A Saunders
Editore: Macgraphics Services (2006)
ISBN 10: 0978537130 ISBN 13: 9780978537135
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PBShop
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Descrizione libro Macgraphics Services, 2006. PAP. Condizione libro: New. New Book.Shipped from US within 10 to 14 business days.THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice libro della libreria IP-9780978537135

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6.

Karen A Saunders
Editore: Macgraphics Services, United States (2006)
ISBN 10: 0978537130 ISBN 13: 9780978537135
Nuovi Paperback Quantità: 10
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The Book Depository US
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[?]

Descrizione libro Macgraphics Services, United States, 2006. Paperback. Condizione libro: New. 277 x 211 mm. Language: English . Brand New Book ***** Print on Demand *****. This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether you re a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more. It has: Over 200 full-color illustrations Details appreciated by people with tight deadlines Hundreds of techniques to reinforce your strategies Tips for writing persuasive copy that hooks customers The book is organized in 11 sections: Good Marketing Requires Good Design Make Visual Elements Memorable Writing Persuasive Content and Making it Flow The Best Typography for Design and Readability Laying Out Your Pages with Style Design Solutions for Specific Projects Working with Digital Imagery The Role of Color in Your Design Getting Graphics Files Ready to Print Answers to Your Printing Questions Resources. Codice libro della libreria AAV9780978537135

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7.

Karen Saunders
Editore: MacGraphics Services (2017)
ISBN 10: 0978537130 ISBN 13: 9780978537135
Nuovi Paperback Quantità: 20
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Murray Media
(North Miami Beach, FL, U.S.A.)
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Descrizione libro MacGraphics Services, 2017. Paperback. Condizione libro: New. This item is printed on demand. Codice libro della libreria 0978537130

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Karen Saunders
Editore: MacGraphics Services (2006)
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Irish Booksellers
(Rumford, ME, U.S.A.)
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Descrizione libro MacGraphics Services, 2006. Paperback. Condizione libro: New. book. Codice libro della libreria 0978537130

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9.

Karen Saunders
Editore: Macgraphics Services
ISBN 10: 0978537130 ISBN 13: 9780978537135
Nuovi Paperback Quantità: 20
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BuySomeBooks
(Las Vegas, NV, U.S.A.)
Valutazione libreria
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Descrizione libro Macgraphics Services. Paperback. Condizione libro: New. Paperback. 136 pages. Dimensions: 10.9in. x 8.3in. x 0.5in.This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether youre a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more. It has: Over 200 full-color illustrations Nearly 200 hyperlinks that help you find subjects fast Details appreciated by people with tight deadlines Hundreds of techniques to reinforce your strategies Tips for writing persuasive copy that hooks customersThe book is organized in 11 sections: Good Marketing Requires Good Design Make Visual Elements Memorable Writing Persuasive Content and Making it Flow The Best Typography for Design and Readability Laying Out Your Pages with Style Design Solutions for Specific Projects Working with Digital Imagery The Role of Color in Your Design Getting Graphics Files Ready to Print Answers to Your Printing Questions ResourcesReviews: Rarely does a graphic designer come along who has mastered marketing principles as well as proven design concepts. Turn Eye Appeal into Buy Appeal reveals everything you need to know about creating printed materialsfrom brochures to books. Youll discover easy, proven techniques to turn marketing pieces into eye-catching, persuasive sales tools . . . without a degree in commercial art! Let this design pro lead you through these colorful, informative and valuable pages. This is a must read for anyone who creates printed materials. It will be your constant reference. Karen has hit the nail on the head with Turn Eye Appeal into Buy Appeal. -- Dan Poynter, ParaPublishing, author of the best-selling book, The Self-Publishing Manual This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Codice libro della libreria 9780978537135

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Karen Saunders
Editore: MacGraphics Services (2006)
ISBN 10: 0978537130 ISBN 13: 9780978537135
Nuovi Paperback Quantità: 1
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Ergodebooks
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Descrizione libro MacGraphics Services, 2006. Paperback. Condizione libro: New. Codice libro della libreria DADAX0978537130

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