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XXX: The Power of Sex in contemporary design. Written and designed by Plazm - Writing: Sarah Dougher - Design: Joshua Berger - Interleaf photography;

Joshua Berger; Plazm Media

ISBN 10: 1564969479 / ISBN 13: 9781564969477
Editore: Rockport Publishers, 2003
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Libreria AbeBooks dal 18 novembre 2002

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In-4°, pp. 192 nn., copertoina editoriale in gomma. Interamente illustrato con fotografie a colori impresse su carta patinata. Perfetto stato. Prima edizione. Inglese. Codice inventario libreria 45831

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Titolo: XXX: The Power of Sex in contemporary design...

Casa editrice: Rockport Publishers

Data di pubblicazione: 2003

Descrizione articolo

Riassunto:

Sex sells. It's one of the oldest and most effective tricks in the book. The challenge for graphic designers, however, is to incorporate sexuality into their work in ways that are classy rather than coarse, sensual rather than smutty, provocative rather than pornographic. This volume shows how top graphic designers have made use of sex appeal to create attention-grabbing and high-quality artistic work. Covering every medium, from print to the Web, the book showcases images that incorporate sex in ways that range from subtle and clever to shocking. Some images hint at the act of sex itself; some exude romantic or erotic overtones; others flirt with humorous stereotypes. Taken together, this collection reinforces the ideas that with skill and finesse, sex can play a powerful and positive role in the creation of compelling graphic designs.

About the Author:

Joshua Berger is a founding partner of Plazm Media, an award-winning design and communications agency based in Portland, Oregon. Plazm's projects include the relaunch of swimwear giant Jantzen and the global advertising campaign for Star Wars, Episode II: Attack of the Clones.

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