An Eye for Winners: How I Built One of America's Greatest Direct-Mail Businesses

Vernon, Lillian

ISBN 10: 088730818X / ISBN 13: 9780887308185

Editore: HarperCollins Pub, New York, 1996

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24 cm, 213 pages. Illus., corners of several pages creased, signed bookplate on half-title. Signed by the author. How an immigrant girl fled Nazi Germany and grew up to found a mega-mail order marketing company. Codice articolo 34320

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Titolo: An Eye for Winners: How I Built One of ...

Casa editrice: HarperCollins Pub, New York

Data di pubblicazione: 1996

Legatura: Hardcover

Condizione: Very good

Condizione sovraccoperta: very good

autografato: Signed by Author(s)

Edizione: First Edition. First Printing.

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Riassunto:

The owner of the world's largest mail-order catalog explains how her small, at-home business became a multi-billion-dollar empire and offers practical entrepreneurial advice to those just starting out. 75,000 first printing. $35,000 ad/promo.. Tour.

L'autore:

Lillian Vernon is founder, chairman, and CEO of the Lillian Vernon Corporation, the specialty catalog company that sells gift, household, gardening, decorative, and children's products.