The Four: The Hidden DNA of Amazon, Apple, Facebook and Google

Valutazione media 3,88
( su 12.312 valutazioni fornite da Goodreads )
 
9780552173438: The Four: The Hidden DNA of Amazon, Apple, Facebook and Google
Vedi tutte le copie di questo ISBN:
 
 

‘A fantastic, provocative book about where we are now and where we are going’ Phil Simon Huffington Post

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.

For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buying the myths these companies broadcast, Galloway asks fundamental questions:
- How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)?
- Why does the stock market forgive them for sins that would destroy other firms?
- And as they race to become the world’s first trillion-dollar company, can anyone challenge them?

In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career.

Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Recensione:

"Scott Galloway’s The Four is a bareback ride upon the four horses of the economic apocalypse– Apple, Amazon, Facebook and Google. It is a timely exposition of the nature and concentration of power in the world today and, as a result, is much more than just a business book...The book contains more insights and provocative ideas than Amazon has Boeing 767s... My recommendation is to walk down to your local book store and buy this– or more likely, buy it on Amazon." (Tom Upchurch Wired)

"The Four is a fantastic, provocative book about where we are now and where we are going." (Phil Simon Huffington Post)

"Well argued and accessible... refreshingly clear-eyed" (Brad Stone, author of The Everything Store)

"Full of sharp insights and unconventional views" (Nature)

"This analysis of the rise of Amazon, Apple, Faceboook and Google stands out because it adds significantly to the tide of criticism currently sweeping over Silicon Valley" (Tristan Quinn Times Literary Supplement)

"When it comes to the digital age, Scott Galloway is Christopher Hitchens with an MBA, namely a brainy and fearless provocateur" (James Warren Vanity Fair)

"A big help in understanding how so many of us have come to completely rely on these tech giants ― and what the future holds for other, less powerful companies." (Business Insider, Best Business Books of 2017)

"Scott is a genius at engaging an audience in an intelligent, thoughtful, sometimes snarky and often humorous manner" (Joanne Tombrakos Huffington Post)

"Scott Galloway is honest, outrageous and provocative. This book will trigger your flight-or-fight nervous system like no other and in doing so challenge you to truly think differently." (Calvin McDonald, CEO of Sephora)

"This is that rare book that not only informs but entertains. You’ll never look at these four companies in the same way again" (Jonah Berger, author of Contagious and Invisible Influence)

L'autore:

Scott Galloway is a professor at New York University’s Stern School of Business, where he teaches brand strategy and digital marketing to second-year MBA students. A serial entre­preneur, he has founded nine firms, including L2, Red Envelope, and Prophet. In 2012, he was named one of the 'World’s 50 Best Busi­ness School Professors' by Poets & Quants. His weekly YouTube series, 'Winners and Losers', has generated tens of millions of views.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Altre edizioni note dello stesso titolo

9780735213654: The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

Edizione in evidenza

ISBN 10: 0735213658 ISBN 13: 9780735213654
Casa editrice: Portfolio, 2017
Rilegato

9780593077894: The Four: The Hidden DNA of Amazon, Apple, Facebook and Google

Bantam..., 2017
Rilegato

9780525501220: The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

Random..., 2017
Brossura

9780525533306: Galloway, S: Four

Pengui..., 2017
Brossura

I migliori risultati di ricerca su AbeBooks

Foto dell'editore

1.

Scott Galloway
Editore: Transworld Publishers Ltd, United Kingdom (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Paperback Quantità: 10
Da
Book Depository hard to find
(London, Regno Unito)
Valutazione libreria

Descrizione libro Transworld Publishers Ltd, United Kingdom, 2018. Paperback. Condizione: New. Language: English. Brand new Book. 'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington PostAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of buying the myths these companies broadcast, Galloway asks fundamental questions:- How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? - Why does the stock market forgive them for sins that would destroy other firms? - And as they race to become the world's first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four. Codice articolo BTA9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 11,06
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi
Foto dell'editore

2.

Scott Galloway
Editore: Transworld Publishers Ltd, United Kingdom (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Paperback Quantità: 10
Da
The Book Depository
(London, Regno Unito)
Valutazione libreria

Descrizione libro Transworld Publishers Ltd, United Kingdom, 2018. Paperback. Condizione: New. Language: English. Brand new Book. 'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington PostAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of buying the myths these companies broadcast, Galloway asks fundamental questions:- How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? - Why does the stock market forgive them for sins that would destroy other firms? - And as they race to become the world's first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four. Codice articolo BTA9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 11,27
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi
Foto dell'editore

3.

Scott Galloway (author)
Editore: Transworld 2018-09-06, London (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo paperback Quantità: 5
Da
Blackwell's
(Oxford, OX, Regno Unito)
Valutazione libreria

Descrizione libro Transworld 2018-09-06, London, 2018. paperback. Condizione: New. Language: ENG. Codice articolo 9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 11,98
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 4,36
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi
Foto dell'editore

4.

Scott Galloway
Editore: Corgi 2018-09-06 (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Paperback Quantità: 7
Da
Chiron Media
(Wallingford, Regno Unito)
Valutazione libreria

Descrizione libro Corgi 2018-09-06, 2018. Paperback. Condizione: New. Codice articolo 6666-PEN-9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 10,41
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 17,42
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi
Foto dell'editore

5.

GALLOWAY SCOTT
Editore: RANDOM HOUSE UK (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Paperback Quantità: 1
Da
Irish Booksellers
(Portland, ME, U.S.A.)
Valutazione libreria

Descrizione libro RANDOM HOUSE UK, 2018. Paperback. Condizione: New. book. Codice articolo M0552173436_11

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 23,04
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 17,91
In U.S.A.
Destinazione, tempi e costi
Immagini fornite dal venditore

6.

Scott Galloway
Editore: Transworld Publ. Ltd UK Sep 2018 (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Taschenbuch Quantità: 2
Da
AHA-BUCH GmbH
(Einbeck, Germania)
Valutazione libreria

Descrizione libro Transworld Publ. Ltd UK Sep 2018, 2018. Taschenbuch. Condizione: Neu. Neuware - 'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington PostAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of buying the myths these companies broadcast, Galloway asks fundamental questions:- How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott) - Why does the stock market forgive them for sins that would destroy other firms - And as they race to become the world's first trillion-dollar company, can anyone challenge them In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four. 323 pp. Englisch. Codice articolo 9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 14,00
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 34,50
Da: Germania a: U.S.A.
Destinazione, tempi e costi
Foto dell'editore

7.

Scott Galloway
Editore: RANDOM HOUSE UK (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Paperback Quantità: 5
Da
AussieBookSeller
(Lidcombe, NSW, Australia)
Valutazione libreria

Descrizione libro RANDOM HOUSE UK, 2018. Paperback. Condizione: New. Paperback. 'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington PostAmazon, Apple, Facebook, and Google are the four most influential compa.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 336 pages. 0.230. Codice articolo 9780552173438

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 20,06
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 30,45
Da: Australia a: U.S.A.
Destinazione, tempi e costi
Immagini fornite dal venditore

8.

Galloway, Scott
Editore: Transworld Publ. Ltd UK (2018)
ISBN 10: 0552173436 ISBN 13: 9780552173438
Nuovo Kartoniert / Broschiert Quantità: 1
Da
preigu
(Osnabrück, Germania)
Valutazione libreria

Descrizione libro Transworld Publ. Ltd UK, 2018. Kartoniert / Broschiert. Condizione: New. The Four | The Hidden DNA of Amazon, Apple, Facebook and Google | Scott Galloway | Taschenbuch | Englisch | 2018. Codice articolo 111249223.210224

Informazioni sul venditore | Contattare il venditore

Compra nuovo
EUR 13,35
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 45,00
Da: Germania a: U.S.A.
Destinazione, tempi e costi