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9781848872141: Everything is Obvious: Why Common Sense is Nonsense
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Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? And does higher pay incentivize people to work harder? If you think the answers to these questions are a matter of common sense, think again. As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life-explanations that seem obvious once we know the answer-are less useful than they seem. Watts shows how commonsense reasoning and history conspire to mislead us into thinking that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry. Only by understanding how and when common sense fails can we improve how we plan for the future, as well as understand the present-an argument that has important implications in politics, business, marketing, and even everyday life.

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  • EditoreAtlantic Books
  • Data di pubblicazione2011
  • ISBN 10 1848872143
  • ISBN 13 9781848872141
  • RilegaturaCopertina rigida
  • Numero di pagine352
  • Valutazione libreria
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Altre edizioni note dello stesso titolo

9780307951793: Everything Is Obvious: How Common Sense Fails Us

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ISBN 10:  ISBN 13:  9780307951793
Casa editrice: Crown Currency, 2012
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  • 9780385531689: Everything Is Obvious: Once You Know the Answer

    Crown Pub, 2011
    Rilegato

  • 9781848872165: Everything is Obvious: Why Common Sense is Nonsense

    Atlant..., 2012
    Brossura

  • 9781848872158: Everything is Obvious: How Common Sense Fails

    Atlant..., 2011
    Brossura

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Watts, Duncan J.
Editore: Atlantic (2011)
ISBN 10: 1848872143 ISBN 13: 9781848872141
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Descrizione libro Hardback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR003788944

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