Guide to Business Planning - Rilegato

Friend, Graham; Zehle, Stefan

Rilegato

ISBN 10: 1861974744 ISBN 13: 9781861974747

Casa editrice: Profile Books Ltd - Economist books, 2004

Riassunto

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

Su questo libro

L'autore:

Graham is the Managing Director of Coleago Consulting Ltd, a boutique consulting firm specialising in the telecommunications, media and technology sectors.
Graham leads complex strategic and financial, multi-billon dollar projects around the world for clients involved in the telecommunications sector. Graham is experienced in advising on issues of strategy and value creation at board level, across a broad spectrum of communication businesses. He is a creative and innovative facilitator and business coach and co-author of The Economist Guide to Business Modelling and The Economist Guide to Business Planning. He is an expert in telecommunications strategic and business planning, business modelling and financial forecasting and valuation.
Before forming Coleago Consulting in 2001 with Stefan Zehle, Graham worked for Cable & Wireless where he provided internal consulting support across the C&W portfolio of mobile businesses including projects in China, Hong Kong, Macau and Australia. Prior to C&W, Graham worked as a management consultant at Price Waterhouse Coopers in the Financial Management and Business Appraisal Practice.
Graham holds both an M.A. and an M.Phil in Economics from Trinity College, Cambridge and is also a Chartered Accountant. When not consulting Graham pursues his passion for skiing through the Extreme Ski School he established in Verbier, Switzerland.

Product Description:

Book by Friend Graham Zehle Stefan

Su questa edizione

• Editore: Profile Books Ltd - Economist books
• Data di pubblicazione: 2004
• ISBN 10: 1861974744
• ISBN 13: 9781861974747
• Rilegatura: Copertina rigida
• Numero di pagine: 288