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Auto-Showroom Design and the Visitors' Attention: The Impact of Colours on Visitors' Attention by Highlighting the Exhibited Items in Auto-Showroom - Brossura
In an attempt to broaden the understanding of the physical environment's role on the visitor in the exhibition. This book investigates the impact of colour on the visitor's attention within the interior space of the auto-showrooms. It focused on three variables which presented by colour as an independent variable, highlighting exhibits as a mediator, and the visitor's attention was the dependent variable; Where developed a numeric scale to measure the impact of colour on the visitor's attention, and practical experiment to answer the research question by both quantitative and qualitative approaches. The results showed that there is a significant relationship between the colour and the visitor's attention by highlighting the cars and brands within the interior space of the showroom. The authors have observed that there is indifference in applying the interior design principles and elements in most of auto-showrooms; forgetting the basic goal of the establishing those showrooms is to attract the visitor's attention into the exhibits; not into the interior constructions. The book is a contribution to fill a gap in knowledge, and it may open new horizons for future studies.
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L'autore:
Firas holds MSc. in Interior Design (2014), school of Housing, Building & Planning/USM (Universiti Sains Malaysia), BA. Interior Design (2005)/College of Fine Arts/University of Baghdad, and Diploma in Biostatistics. Published a few articles related to Exhibition Design. Member of Iraqi Artists Association, and Visitor Studies Association/Sanford.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
- EditoreLAP LAMBERT Academic Publishing
- Data di pubblicazione2014
- ISBN 10 3659472638
- ISBN 13 9783659472633
- RilegaturaCopertina flessibile
- Numero di pagine156
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Auto-Showroom Design and the Visitors' Attention: The Impact of Colours on Visitors' Attention by Highlighting the Exhibited Items in Auto-Showroom
Editore:
LAP LAMBERT Academic Publishing
(2014)
ISBN 10: 3659472638
ISBN 13: 9783659472633
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Descrizione libro Condizione: New. Codice articolo ABLIING23Mar3113020287455
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Auto-Showroom Design and the Visitors' Attention
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VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG
(2014)
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Descrizione libro Condizione: New. pp. 156. Codice articolo 26127735766
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Auto-Showroom Design and the Visitors' Attention
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(2014)
ISBN 10: 3659472638
ISBN 13: 9783659472633
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Descrizione libro Condizione: New. pp. 156 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam. Codice articolo 132818953
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Auto-Showroom Design and the Visitors' Attention
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Descrizione libro Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In an attempt to broaden the understanding of the physical environment's role on the visitor in the exhibition. This book investigates the impact of colour on the visitor's attention within the interior space of the auto-showrooms. It focused on three variables which presented by colour as an independent variable, highlighting exhibits as a mediator, and the visitor's attention was the dependent variable; Where developed a numeric scale to measure the impact of colour on the visitor's attention, and practical experiment to answer the research question by both quantitative and qualitative approaches. The results showed that there is a significant relationship between the colour and the visitor's attention by highlighting the cars and brands within the interior space of the showroom. The authors have observed that there is indifference in applying the interior design principles and elements in most of auto-showrooms; forgetting the basic goal of the establishing those showrooms is to attract the visitor's attention into the exhibits; not into the interior constructions. The book is a contribution to fill a gap in knowledge, and it may open new horizons for future studies. 156 pp. Englisch. Codice articolo 9783659472633
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AutoShowroom Design and the Visitors' Attention The Impact of Colours on Visitors' Attention by Highlighting the Exhibited Items in AutoShowroom
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(2014)
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ISBN 13: 9783659472633
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Descrizione libro PAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice articolo L0-9783659472633
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Descrizione libro Condizione: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book. Codice articolo ria9783659472633_lsuk
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Auto-Showroom Design and the Visitors' Attention : The Impact of Colours on Visitors' Attention by Highlighting the Exhibited Items in Auto-Showroom
Editore:
LAP LAMBERT Academic Publishing
(2014)
ISBN 10: 3659472638
ISBN 13: 9783659472633
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Descrizione libro Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In an attempt to broaden the understanding of the physical environment's role on the visitor in the exhibition. This book investigates the impact of colour on the visitor's attention within the interior space of the auto-showrooms. It focused on three variables which presented by colour as an independent variable, highlighting exhibits as a mediator, and the visitor's attention was the dependent variable; Where developed a numeric scale to measure the impact of colour on the visitor's attention, and practical experiment to answer the research question by both quantitative and qualitative approaches. The results showed that there is a significant relationship between the colour and the visitor's attention by highlighting the cars and brands within the interior space of the showroom. The authors have observed that there is indifference in applying the interior design principles and elements in most of auto-showrooms; forgetting the basic goal of the establishing those showrooms is to attract the visitor's attention into the exhibits; not into the interior constructions. The book is a contribution to fill a gap in knowledge, and it may open new horizons for future studies. Codice articolo 9783659472633
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Auto-Showroom Design and the Visitors Attention
Editore:
LAP LAMBERT Academic Publishing
(2014)
ISBN 10: 3659472638
ISBN 13: 9783659472633
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Descrizione libro Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Al-Helly FirasFiras holds MSc. in Interior Design (2014), school of Housing, Building & Planning/USM (Universiti Sains Malaysia), BA. Interior Design (2005)/College of Fine Arts/University of Baghdad, and Diploma in Biostatistics. Pu. Codice articolo 5158159
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AutoShowroom Design and the Visitors' Attention The Impact of Colours on Visitors' Attention by Highlighting the Exhibited Items in AutoShowroom
Editore:
LAP LAMBERT Academic Publishing
(2014)
ISBN 10: 3659472638
ISBN 13: 9783659472633
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Descrizione libro PAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice articolo L0-9783659472633
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