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Editore: Prentice Hall, Sydney, 1997
ISBN 10: 0724802207ISBN 13: 9780724802203
Da: Syber's Books, Melbourne, VIC, Australia
Libro Prima edizione
Softcover. Condizione: Good. Illustrated (illustratore). First Edition. preface by authors, appendix, glossary and index. The text is illustrated with black-and-white photographs and figures. Illustrated paperback binding with gold and white coloured titles to the front panel and pink and white coloured titles to the back strip. The text on consumer behaviour in relation to marketing. Creasing, multiple to the book corners, and, there is a large triangular crease to the top left hand corner of the rear panel. Rubbing of the book edges and to the panels. A previous owner has underlined some of the text. Size: Square Quarto. [4], V - XII, 660 pages, Please refer to accompanying picture (s). Illustrator: Illustrated. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0724802207. ISBN/EAN: 9780724802203. Inventory No: 0122826.
Editore: Pearson Education, NSW, 2001
ISBN 10: 0724804277ISBN 13: 9780724804276
Da: Books@Ruawai, Kaipara District, Nuova Zelanda
Libro
Soft cover. Condizione: Very Good (some underlining). Various Artists & Photographers (illustratore). Second. Heavy book - extra postage will apply.
Editore: Prentice-Hall International, Frenchs Forest, NSW, 2001
ISBN 10: 0724804277ISBN 13: 9780724804276
Da: Reading Habit, Buttaba, Newcastle, NSW, Australia
Libro
Soft cover. Condizione: Fair to Good. Second Edition. Softcover, second edition, 1.5kg, 665pgs. Book is in fair to good condition with moderate general wear and tear, and plastic cover, otherwise no other pre-loved markings. Photo featured is of actual book. Purchase more than 1 item and save money with combined postage. And if you can't find the title your looking for - why not ask us direct. With over 30,000 books in stock we can't list them all!!.
Editore: Prentice Hall, 1997
ISBN 10: 0724802207ISBN 13: 9780724802203
Da: Manyhills Books, Traralgon, VIC, Australia
Libro
Softcover. Condizione: Good. Softcover. 660 pages. *** PUBLISHING DETAILS: Prentice Hall, 1997. *** CONDITION: This book is in good condition. *** ABOUT THIS BOOK: I. INTRODUCTION. 1. Introduction: The Diversity of Consumer Behavior. 2. Consumer Research. 3. Market Segmentation. II. THE CONSUMER AS AN INDIVIDUAL. 4. Consumer Needs and Motivation . 5. Personality and Consumer Behavior. 6. Consumer Perception. 7. Learning and Consumer Involvement. 8. The Nature of Consumer Attitudes. 9. *** Quantity Available: 1. Category: Business, Finance & Marketing; ISBN: 0724802207. ISBN/EAN: 9780724802203. Inventory No: 08030151. This item is heavy and may require additional shipping costs for destinations outside Australia. The photo of this book is of the actual book for sale.