Editore: McGraw-Hill School Education Group, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Good. 2nd Ed. Used book that is in clean, average condition without any missing pages.
Editore: Business One Irwin, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: Goodwill of Colorado, COLORADO SPRINGS, CO, U.S.A.
Condizione: Good. Good - The item shows some wear from normal/consistent use; however, the binding is intact, and all text is legible. The item may have some minor curls on the corners of the cover and/or pages and some markings may be present including writing or stray marks. All items we sell are donated goods and are in used condition. Thank you for shopping with Goodwill Colorado! Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you!.
Editore: Irwin Professional Pub, 1994
ISBN 10: 1556238096 ISBN 13: 9781556238093
Da: Austin Goodwill 1101, Austin, TX, U.S.A.
hardcover. Condizione: Acceptable. Get fast and secure shipping knowing your purchase helps empower our community to transform their lives through work.
Editore: Irwin Professional Publishing, 1994
ISBN 10: 1556238096 ISBN 13: 9781556238093
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.3.
Editore: Irwin Professional Publishing, 1994
ISBN 10: 1556238096 ISBN 13: 9781556238093
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condizione: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 3.3.
Editore: McGraw-Hill March 1999, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: Colorado's Used Book Store, Englewood, CO, U.S.A.
Hardcover. Condizione: Good. Condizione sovraccoperta: Very Good. Light edgewear to dust jacket, binding sound and pages unmarked. DUE TO SIZE/WEIGHT WE CAN NOT SHIP PRIORITY OR INTERNATIONAL. All Orders Shipped With Tracking And Delivery Confirmation Numbers.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Condizione: Very Good. Very Good condition. 3rd edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Condizione: Good. Good condition. Very Good dust jacket. 3rd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Editore: Dow Jones-Irwin, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Hardcover. Condizione: Good. some shelfwear but still NICE! - may have remainder mark or previous owner's name Oversized.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 4.4.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 4.4.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Hardback. Condizione: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.
Editore: Irwin Professional Pub, New York, 1994
ISBN 10: 1556238096 ISBN 13: 9781556238093
Da: North American Rarities, Las Vegas, NV, U.S.A.
Copia autografata
Hardcover. Condizione: Near Fine. Condizione sovraccoperta: Near Fine. Second Edition. Oversized. Crisp clean DJ in mylar cover. Book has squared binding, solid hinges, clean interior pp. Inscribed and signed by the author on ffep: "To Doug, Best wishes, and thank you for your help (s) Dave" Charts & Graphs 1.2 x 11.1 x 8.4 Inches 512 pages Now this best-selling guide to the art and science of database marketing has been extensively revised and updated. In no other single source can you find all the essential information you need to know about the technology behind database marketing; the fundamentals of targeting, modeling, and segmentation; the theory and economics of The New Direct Marketing; and the sources of data and database software. What's more, this new edition contains invaluable tips on how to use technology and targeting to acquire new customers, segment your customer database, retain existing customers, manage customer contacts, and increase your customers' lifetime value. You'll learn what results to expect once you move from the "old" direct marketing to the new, data driven, customer focused, new direct marketing. Equally important, you'll learn how to avoid the most common - and most costly - mistakes direct marketers make when building new database marketing systems. The New Direct Marketing, second edition, will teach you what you need to know about selecting outside vendors to build your marketing database; using internal data-processing resources; selecting the right statistical tools to analyze data and create market segments; predicting response rates, sales, retention, and lifetime value; and modeling the economic and financial implications of a profit-driven database marketing strategy. One glance at the expanded and updated table of contents for this second edition will demonstrate why The New Direct Marketing has become the indispensable handbook for direct marketing companies and users of direct marketing methods and why it will help you and your organization to become smarter, more efficient,and more effective marketers. This practical, step-by-step guide has been expanded to include the latest developments in client-server technology and decisions support systems. New modeling techniques, including the use of Exploratory Data Analysis, Principal Components Analysis, Signed by Author. Signed by Author(s).
Editore: New York, NY, U.S.A.: Business One - Irwin / McGraw-Hill Education Group, 1990, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: The Warm Springs Book Company, Fremont, CA, U.S.A.
Hardcover. Dust Jacket Included. ISBN: 1556233175, Hardback, 3rd printing, Fine in a Near Fine DJ; a book designed to teach "how to turn data into information and information into insight" in order to market to individuals in today's economic marketplace, book has no names or internal markings, 8vo., 535 pages., 0.0 0.0 0.0.
Editore: Business One Irwin, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: Lincbook, Foster, RI, U.S.A.
Hardcover. Condizione: Very Good. Business One Irwin, 1990. Very good. , Hardcover, Bright ex-library copy with dust jacket. 535 pages. Text clean. Out-of-print and antiquarian booksellers since 1933. We pack and ship with care. Book.
Editore: McGraw-Hill Companies, The, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: Good. 3rd. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: Irish Booksellers, Portland, ME, U.S.A.
Condizione: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Editore: Irwin Professional Pub, 1994
ISBN 10: 1556238096 ISBN 13: 9781556238093
Da: BooksByLisa, Highland Park, IL, U.S.A.
Hardcover. Condizione: New. 2nd Edition. Stored new. Book.
Editore: Dow Jones-Irwin, 1990
ISBN 10: 1556233175 ISBN 13: 9781556233173
Da: The Book Spot, Sioux Falls, SD, U.S.A.
Hardcover. Condizione: New.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: GoldenWavesOfBooks, Fayetteville, TX, U.S.A.
Hardcover. Condizione: new. New. Fast Shipping and good customer service.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: Big Bill's Books, Wimberley, TX, U.S.A.
Hardcover. Condizione: new. Brand New Copy.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: GoldBooks, Denver, CO, U.S.A.
Hardcover. Condizione: new. New Copy. Customer Service Guaranteed.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: Wizard Books, Long Beach, CA, U.S.A.
Hardcover. Condizione: new. New.
Editore: McGraw-Hill, 1999
ISBN 10: 0070580561 ISBN 13: 9780070580565
Da: dsmbooks, Liverpool, Regno Unito
Hardcover. Condizione: Good. Good. book.
Da: LibreriaElcosteño, Ciudad de Buenos Aires, BA, Argentina
Tapa Blanda. Condizione: Bien. IMAGENES: En caso que no exista imagen de tapa. no dude en solicitarla. Ejemplar Usado, puede (o no) contener signos de uso como firma, anotaciones o subrayados, consultenos para mayor informacion del estado.
Data di pubblicazione: 1993
Da: LibreriaElcosteño, Ciudad de Buenos Aires, BA, Argentina
Tapa Blanda. Condizione: Bien. IMAGENES: En caso que no exista imagen de tapa. no dude en solicitarla. Ejemplar Usado, puede (o no) contener signos de uso como firma, anotaciones o subrayados, consultenos para mayor informacion del estado.