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Editore: GRIN Publishing, 2015
ISBN 10: 3668042101ISBN 13: 9783668042100
Da: Reuseabook, Gloucester, GLOS, Regno Unito
Libro
Paperback. Condizione: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Editore: PU QUEBEC, 2019
ISBN 10: 2760551245ISBN 13: 9782760551244
Da: Gallix, Gif sur Yvette, Francia
Libro
Condizione: Neuf.
Editore: GRIN Verlag Sep 2015, 2015
ISBN 10: 3668042101ISBN 13: 9783668042100
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
Libro Print on Demand
Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Essai Scientifique de l'année 2015 dans le domaine Médias / Communication - Relations publiques, Publicité, Marketing, Médias sociaux, note: -, Université du Québec à Montréal (École des Sciences de la Gestion), cours: MARKETING, langue: Français, résumé: Les évolutions relatives aux pratiques de consommation sont étroitement liées aux développements technologiques. L'évolution de la technologie Internet de sa configuration 1.0 vers sa configuration 2.0 a notamment amplifié les pratiques informelles dites de 'Seconde Vie des Objets'. Alors qu'auparavant le troc, le don, le marché de l'occasion ou encore la location d'objets usagés demeuraient relativement limitées. Internet a toutefois fait volet en éclat les frontières sociales ou géographiques en contribuant à renforcer la prévalence de ces pratiques à des niveaux jamais atteints par le passé. Cet essai juxtapose l'évolution du web en quatre phases clés ainsi que l'évolution des pratiques d'échange que chacune de ces phases a permis d'amplifier. Le mouvement de l' 'Open Access' facilite l'échange de données, le 'file-sharing' facilite l'échange de fichiers, le renforcement de la Seconde Vie des Objets permet l'échange d'Objets et enfin l'émergence de la Consommation Collaborative permet l'échange de services. Cet essai discute également de l'évolution des différents aspects favorisants et inhibiteurs propres à chacune de ces phases. Cet essai fournit ainsi les clés pour une meilleure compréhension de la résurgence de pratiques considérées jusque-là comme étant largement marginales, informelles et épi-phénoménales à la société de consommation. Il met également en lumière les fondements d'une relation plus liquide envers les objets de la part des consommateurs; et met en exergue la manière dont Internet a amené à un décloisonnement sur trois niveaux distincts: (1) entre les produits neufs et usagés; (2) entre le canal en ligne et hors ligne; (3) entre les différentes pratiques de redistribution des objets. 52 pp. Französisch.
Editore: Presses de l'Université du Québec, 2019
ISBN 10: 2760551245ISBN 13: 9782760551244
Da: booksXpress, Bayonne, NJ, U.S.A.
Libro
No Binding. Condizione: new.
Editore: GRIN Verlag, 2015
ISBN 10: 3668042101ISBN 13: 9783668042100
Da: AHA-BUCH GmbH, Einbeck, Germania
Libro
Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Essai Scientifique de l'année 2015 dans le domaine Médias / Communication - Relations publiques, Publicité, Marketing, Médias sociaux, note: -, Université du Québec à Montréal (École des Sciences de la Gestion), cours: MARKETING, langue: Français, résumé: Les évolutions relatives aux pratiques de consommation sont étroitement liées aux développements technologiques. L'évolution de la technologie Internet de sa configuration 1.0 vers sa configuration 2.0 a notamment amplifié les pratiques informelles dites de 'Seconde Vie des Objets'. Alors qu'auparavant le troc, le don, le marché de l'occasion ou encore la location d'objets usagés demeuraient relativement limitées. Internet a toutefois fait volet en éclat les frontières sociales ou géographiques en contribuant à renforcer la prévalence de ces pratiques à des niveaux jamais atteints par le passé. Cet essai juxtapose l'évolution du web en quatre phases clés ainsi que l'évolution des pratiques d'échange que chacune de ces phases a permis d'amplifier. Le mouvement de l' 'Open Access' facilite l'échange de données, le 'file-sharing' facilite l'échange de fichiers, le renforcement de la Seconde Vie des Objets permet l'échange d'Objets et enfin l'émergence de la Consommation Collaborative permet l'échange de services. Cet essai discute également de l'évolution des différents aspects favorisants et inhibiteurs propres à chacune de ces phases. Cet essai fournit ainsi les clés pour une meilleure compréhension de la résurgence de pratiques considérées jusque-là comme étant largement marginales, informelles et épi-phénoménales à la société de consommation. Il met également en lumière les fondements d'une relation plus liquide envers les objets de la part des consommateurs; et met en exergue la manière dont Internet a amené à un décloisonnement sur trois niveaux distincts: (1) entre les produits neufs et usagés; (2) entre le canal en ligne et hors ligne; (3) entre les différentes pratiques de redistribution des objets.
Editore: 9782897990985, 2023
ISBN 10: 2897990988ISBN 13: 9782897990985
Da: GF Books, Inc., Hawthorne, CA, U.S.A.
Libro
Condizione: New. Book is in NEW condition.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: booksXpress, Bayonne, NJ, U.S.A.
Libro
Hardcover. Condizione: new.
Editore: IGI Global, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: TextbookRush, Grandview Heights, OH, U.S.A.
Libro
Condizione: Brand New. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: Buchpark, Trebbin, Germania
Libro
Condizione: Sehr gut. 592 Seiten 37899955/1 Altersfreigabe FSK ab 0 Jahre Gebundene Ausgabe, Größe: 21 x 3.8 x 27.9 cm.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: Lucky's Textbooks, Dallas, TX, U.S.A.
Libro
Condizione: New.
Editore: IGI Global, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: AussieBookSeller, Truganina, VIC, Australia
Libro
Hardcover. Condizione: new. Hardcover. In the past two decades, research on electronic commerce and platforms has thrived. Tremendous academic research has been conducted on this specific concept. Over the last decade, with the rise of applications and mobile technology, that stream of research has extended to the collaborative economy, more colloquially known as the sharing economy. The commonality between e-commerce and collaborative consumption being that they both occur online and rely predominantly on platforms. The Handbook of Research on the Platform Economy and the Evolution of E-Commerce is a comprehensive reference book offering a holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. As such, this integrated perspective offers a clearer understanding of the key trends in research and in managerial action, as well as an agenda for future studies and practice. This handbook emphasizes how the digital transition will create an increased merging between physical and digital activities, as well as the challenges and opportunities pertaining to this trend. Covering topics including sharing economy, Marketing 4.0, and digital applications, this book is essential for marketers, managers, executives, students, researchers, and academicians. A comprehensive reference book offering an holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. This integrated perspective offers a clearer understanding of the key trends in research and in managerial action, as well as an agenda for future studies and practice. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: moluna, Greven, Germania
Libro Print on Demand
Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. A comprehensive reference book offering an holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. This integrated perspective offers a clearer understanding of the key trends in r.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: Ria Christie Collections, Uxbridge, Regno Unito
Libro Print on Demand
Condizione: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: GF Books, Inc., Hawthorne, CA, U.S.A.
Libro
Condizione: New. Book is in NEW condition.
Editore: IGI Global, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: PBShop.store US, Wood Dale, IL, U.S.A.
Libro Print on Demand
HRD. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Editore: IGI Global, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
Libro Print on Demand
HRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Editore: Business Science Reference, 2021
ISBN 10: 1799875458ISBN 13: 9781799875451
Da: AHA-BUCH GmbH, Einbeck, Germania
Libro Print on Demand
Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In the past two decades, research on electronic commerce and platforms has thrived. Tremendous academic research has been conducted on this specific concept. Over the last decade, with the rise of applications and mobile technology, that stream of research has extended to the collaborative economy, more colloquially known as the sharing economy. The commonality between e-commerce and collaborative consumption being that they both occur online and rely predominantly on platforms. The Handbook of Research on the Platform Economy and the Evolution of E-Commerce is a comprehensive reference book offering a holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. As such, this integrated perspective offers a clearer understanding of the key trends in research and in managerial action, as well as an agenda for future studies and practice. This handbook emphasizes how the digital transition will create an increased merging between physical and digital activities, as well as the challenges and opportunities pertaining to this trend. Covering topics including sharing economy, Marketing 4.0, and digital applications, this book is essential for marketers, managers, executives, students, researchers, and academicians.