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Editore: Kogan Page Ltd, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Libro
Hardback. Condizione: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.
Editore: Kogan Page Ltd, United Kingdom, London, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Libro
Paperback. Condizione: Very Good. In its third edition, this comprehensive guide to advertising includes additional chapters on the Internet and interactive media, relationship marketing, integrated communications, creativity and ideas, as well as new examples throughout. Drawing on their own experience, the authors cover: what to say and where - creative ideas, brands and strategies, consumer research, media strategies and tactics; getting the message out - principles for effective TV, magazines, radio, Internet, brochures and promotions; and tying it all together - integrated communiations, global campaigns, target marketing, working with an agency, truth and ethics. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Editore: Kogan Page, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: Anybook.com, Lincoln, Regno Unito
Libro
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780749438494.
Editore: Kogan Page, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: Anybook.com, Lincoln, Regno Unito
Libro
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780749438494.
Editore: Kogan Page, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: Anybook.com, Lincoln, Regno Unito
Libro
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780749438494.
Editore: Kogan Page, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: Anybook.com, Lincoln, Regno Unito
Libro
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780749438494.
Editore: Kogan Page Ltd, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: GF Books, Inc., Hawthorne, CA, U.S.A.
Libro
Condizione: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting.
Editore: Kogan Page Ltd, 2003
ISBN 10: 0749438495ISBN 13: 9780749438494
Da: GoldenWavesOfBooks, Fayetteville, TX, U.S.A.
Libro
Hardcover. Condizione: new. New. Fast Shipping and good customer service.