Da: Anybook.com, Lincoln, Regno Unito
EUR 9,89
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781138837973.
Da: Anybook.com, Lincoln, Regno Unito
EUR 9,89
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781138837973.
Da: Studibuch, Stuttgart, Germania
EUR 7,10
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrellopaperback. Condizione: Gut. 338 Seiten; 9781138837973.3 Gewicht in Gramm: 1.
Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
EUR 54,95
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Aggiungi al carrelloCondizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Da: Books Puddle, New York, NY, U.S.A.
EUR 55,15
Convertire valutaQuantità: 4 disponibili
Aggiungi al carrelloCondizione: New.
Da: Majestic Books, Hounslow, Regno Unito
EUR 53,84
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Aggiungi al carrelloCondizione: New.
EUR 56,76
Convertire valutaQuantità: 2 disponibili
Aggiungi al carrelloCondizione: NEW.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 56,47
Convertire valutaQuantità: 4 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 52,60
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 62,43
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Aggiungi al carrelloPaperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days. 501.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 56,74
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 73,52
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Aggiungi al carrelloCondizione: New. 2021. 2nd Edition. Paperback. . . . . .
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 66,50
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: California Books, Miami, FL, U.S.A.
EUR 70,12
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 60,49
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
EUR 68,59
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Aggiungi al carrelloCondizione: New. Peter C. Verhoef is the Dean of the Faculty of Economics and Business and Professor of Marketing at the University of Groningen, the Netherlands. Edwin Kooge is a co-founder of BAYZ, a consulting agency focusing on teaching.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 64,53
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 89,08
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Aggiungi al carrelloCondizione: New. 2021. 2nd Edition. Paperback. . . . . . Books ship from the US and Ireland.
Da: Chiron Media, Wallingford, Regno Unito
EUR 70,62
Convertire valutaQuantità: 10 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Da: Revaluation Books, Exeter, Regno Unito
EUR 93,69
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Aggiungi al carrelloPaperback. Condizione: Brand New. 2nd edition. 314 pages. 9.50x6.75x0.75 inches. In Stock.
Da: Lucky's Textbooks, Dallas, TX, U.S.A.
EUR 62,03
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Aggiungi al carrelloCondizione: New.
Editore: Taylor & Francis Ltd, London, 2021
ISBN 10: 0367819791 ISBN 13: 9780367819798
Lingua: Inglese
Da: Grand Eagle Retail, Fairfield, OH, U.S.A.
EUR 78,21
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters. This book is a practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies to cope with its size and complexity, and which enable organisations to leverage the information to create value in marketing. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Editore: Taylor & Francis Ltd, London, 2021
ISBN 10: 0367819791 ISBN 13: 9780367819798
Lingua: Inglese
Da: AussieBookSeller, Truganina, VIC, Australia
EUR 120,08
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters. This book is a practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies to cope with its size and complexity, and which enable organisations to leverage the information to create value in marketing. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Da: Chiron Media, Wallingford, Regno Unito
EUR 160,32
Convertire valutaQuantità: 5 disponibili
Aggiungi al carrelloHardcover. Condizione: New.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 180,70
Convertire valutaQuantità: 2 disponibili
Aggiungi al carrelloCondizione: New.
EUR 179,02
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Like New. Like New. book.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 205,12
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Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 206,33
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Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: Majestic Books, Hounslow, Regno Unito
EUR 214,00
Convertire valutaQuantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 220,17
Convertire valutaQuantità: 2 disponibili
Aggiungi al carrelloCondizione: New.