semiotics consumption interpreting symbolic di hirschman elizabeth (8 risultati)

Hardcover. Condizione: Very Good. 1st Edition. Book is clean and bright with unmarked text, untanned, free of inscriptions and stamps, firmly bound. Boards show gentle handling wear. Issued without a dust jacket.

gebundene Ausgabe. Condizione: Gut. 365 Seiten Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber und kann entsprechende Merkmale aufweisen (Rückenschild, Instituts-Stempel.). In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 705.

Condizione: New. In.

Condizione: New.

Buch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Frontmatter -- Chapter I The role of semiotics in research on consumer esthetics -- 1. Introduction -- 2. Some background on the study of signs -- 3. The study of signs in consumer esthetics -- 4. Criticisms and defenses of interpretive semiology -- 5. Preview -- Chapter II Semiotics and popular culture -- 1. Introduction -- 2. The ideology of consumption -- 3. Motion picture mythology -- Chapter III Romanticism and sentimentality in consumer behavior: A literary approach to the joys and sorrows of consumption -- 1. Introduction -- 2. Romanticism -- 3. The joys and sorrows of consumption -- 4. Epilogue -- Chapter IV Seven routes to facilitating the semiotic interpretation of consumption symbolism and marketing imagery in works of art -- 1. Introduction -- 2. Prospects and problems, dangers and difficulties -- 3. Seven routes to interpretation -- 4. Conclusion -- Appendices -- 1. Appendix 1: Women of Manhattan -- 2. Appendix 2: Beverly Hills cop -- 3. Appendix 3: Tin men and the marketing concept -- 4. Appendix 4: Gremlins as metaphors for materialism -- 5A. Appendix 5A: Coastal disturbances (coauthored with Stephen Bell and Mark W. Grayson) -- 5B. Appendix 5B: Sacred and secular consumption imagery in A Christmas carol -- 6. Appendix 6: Automotive signs in Two for the road -- 7. Appendix 7: Major and minor uses of symbolic consumer behavior to develop plot and character in Out of Africa (coauthored with Mark W. Grayson) -- References -- Index.

Paperback. Condizione: Brand New. reprint 2011 edition. 365 pages. 9.25x6.25x0.75 inches. In Stock.

1. ed. xi, 365 p. As new. Sprache: Englisch Gewicht in Gramm: 0 Large-8°, original clothbinding.

Buch. Condizione: Neu. The Semiotics of Consumption | Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art | Elizabeth C. Hirschman (u. a.) | Buch | XI | Englisch | 1993 | De Gruyter | EAN 9783110134919 | Verantwortliche Person für die EU: Walter de Gruyter GmbH, De Gruyter GmbH, Genthiner Str. 13, 10785 Berlin, productsafety[at]degruyterbrill[dot]com | Anbieter: preigu Print on Demand.