Life's A Pitch: What the World's Best Sales People Can Teach Us All - Brossura

Delves Broughton, Philip

Brossura

ISBN 10: 0241959993 ISBN 13: 9780241959992

Casa editrice: Penguin, 2013

Riassunto

Now in paperback, Philip Delves Broughton. bestselling business author of What They Teach You at Harvard Business School, takes a sideways look at the greatest salespeople in Life's a Pitch.

What are the selling secrets of Majid, Tangier's greatest rug peddler? How does Mrs Shibata, Japan's top life insurance seller, seal the deal? Why does Belyamani, a seller of Boeing planes, believe trust is all?

Few of us have the chance to meet let alone work with the best. But to get on, we need to learn their secrets of success. Here, Philip Delves Broughton, author of the bestselling What They Teach You At Harvard Business School, journeys around the world meeting business legends from all walks of life. Their stories are insightful, hilarious and compelling. Revealing their secrets and tips, Life's a Pitch also shows how mastering the art of selling will help you master the art of life.

'Marvellous, dazzling' -Tom Peters, author of In Search of Excellence

'Thoroughly entertaining' -Toby Young, author of How To Lose Friends and Alienate People

'You can never look upon a sale in quite the same way again. Buy Life's A Pitch and be enlightened'Economist

Philip Delves Broughton is the author of the international bestseller What They Teach You at Harvard Business School. He was born in Bangladesh and grew up in England. He served as the New York and Paris bureau chief for the Daily Telegraph, and he now writes for publications including the Financial Times, the Evening Standard, and the Wall Street Journal. In 2006 he received an M.B.A. from Harvard Business School. He lives in Connecticut with his wife and two sons.

Su questo libro

Recensione:

Marvellous, dazzling (Tom Peters, author of In Search of Excellence)

Thoroughly entertaining (Toby Young, author of How To Lose Friends and Alienate People)

You can never look upon a sale in quite the same way again. Buy Life's A Pitch and be enlightened (Adrian Wooldridge The Economist)

Both inspiring and humbling, it sure as hell is a darn good read (Management Today)

An engaging melange of research and reporting (Bloomberg)

Reminds us that the best salespeople are resilient optimists - and that we all engage in sales of one sort or another. Delves Broughton makes an appealing, contrarian pitch (Wall Street Journal)

Like Gladwell, Delves Broughton is drawn to success stories where natural talent takes second place to hard work. His enthusiasm and admiration are contagious (Publishers Weekly)

L'autore:

Philip Delves Broughton is the author of the international bestseller What They Teach You at Harvard Business School. He was born in Bangladesh and grew up in England. He served as the New York and Paris bureau chief for the Daily Telegraph, and he now writes for publications including the Financial Times, the Evening Standard, and the Wall Street Journal. In 2006 he received an M.B.A. from Harvard Business School. He lives in Connecticut with his wife and two sons.

Su questa edizione

• Editore: Penguin
• Data di pubblicazione: 2013
• ISBN 10: 0241959993
• ISBN 13: 9780241959992
• Rilegatura: Copertina flessibile
• Numero di pagine: 304